International Marketing Manager

OUTGROWN YOUR OWN BACKYARD? COME PLAY IN OURS.

At Columbia, we're as passionate about the outdoors as you are. And while our gear is available worldwide, we're proud to be based in the Pacific Northwest, where natural wonders are our playground.

Every product we make and every task we undertake is inspired by the famous words of our founder Gert Boyle: "It's perfect. Now make it better." As pioneers of relentless improvement, we are constantly evolving.

We believe the outdoors is ours to protect and strive to keep our planet healthy. We believe in empowering people to experience the outdoors to the fullest.

And we believe in YOU.

ABOUT THE POSITION

You'll act as the lead contact for International Distributors in APAC region, ensuring Columbia's Global Marketing strategy is understood, relevant and implemented consistently across the globe.

In this role, you will provide strategic international marketing direction for Columbia brands through continuous partnership with Global, Regional and IDR cross-functional teams.

HOW YOU'LL MAKE A DIFFERENCE

• By providing insights into marketing plans and strategies of the APAC region and their distributors' seasonal marketing activities and marketing investments. Including development of marketing materials such as advertising creative, Product and Lifestyle photography, etc.
• Collaborating with Global Marketing teams to design campaign strategies and local relevancy, protecting brand equity and ensuring execution excellence
• Developing local digital and social media activation strategies based on Global guidelines, leveraging local influencers to drive both retail sales and build brand awareness

YOU ARE

• A collaborator with strong interpersonal and communication skills, confidence to approve, push back and amend content
• Motivated and enthusiastic
• A multitasking extraordinaire with high attention to detail and prioritization

YOU HAVE

• 5-7 years' Experience in Marketing, Brand Management, International marketing, or region-level marketing execution
• Marketing experience working with international regions. Multi-lingual ability is a plus
• Demonstrated Retail experience - Familiarity with Distributors across a geographical area is a plus
• An analytical mindset and ability to drive consumer insights into action
• Experience translating and communicating corporate marketing strategy to cross-functional and external partners
• The ability to make and facilitate early morning and/or evening calls and travel internationally approximately two times per year
• Ability to work a hybrid role (there are weekly office requirements)

#LI-AS2

Columbia Sportswear Company and our portfolio of brands, including Columbia, SOREL, Mountain Hardwear and prAna, know a thing or two about adventures. After all, we've been on one since 1938, working to perfect the art of enjoying the outdoors. Behind everything we make is an employee who's found that the greatest adventure starts with joining a company that strives to do the right thing.

This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.

At Columbia Sportswear Company (CSC), we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, military and veteran status, and any other characteristic protected by applicable law. CSC believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. All employment is decided on the basis of qualifications, merit, and business need.