Team: General
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Product Marketing Manager - REMOTE. This role is pivotal in bridging the gap between our innovative BI platform and our target audience. You will have the opportunity to craft and execute go-to-market strategies that resonate in a competitive landscape while addressing the evolving expectations from clients regarding AI capabilities. By serving as a key liaison between various teams, including R&D and Customer Marketing, your work will directly influence our product messaging and customer engagement efforts, ultimately shaping our market presence. If you have a strong grasp of the data and analytics space, this is your moment to make a significant impact.
Accountabilities
Develop and maintain positioning, differentiated messaging, and a cohesive narrative that connects our unique value to customer needsLead go-to-market for product launches from bill of materials through sales enablementCreate demand generation content targeting technical and business buyers: developers embedding reporting, data team leads, and analytics buyers evaluating platformsBuild and deliver internal enablement materials and training: product tours, email cadences, pitch materials, customer stories, and demo scriptsCreate sales plays and campaigns that drive adoption and pipeline impactPartner with R&D to shape roadmap and articulate our AI story, including agentic workflows, AI-driven data enrichment, natural language dashboard creation, and automated insightsMonitor competitive landscape and provide strategic recommendations for product positioning and PM roadmap inputCollaborate with Customer Marketing and PM on the retention content calendar: webinars, user days, roadmap workshops, and expansion playsBring new features to market and build enablement materials that sharpen renewal conversations around AI capabilitiesTranslate roadmap updates into customer-facing messaging that reinforces value at renewal timeContribute to broader AI narrative as we build out agentic, MCP-connected, and LLM-ready capabilities across product linesCreate messaging and content for cross-sell expansion programs within the portfolioRequirements
6-10 years of PMM experience in enterprise software, with meaningful time in data, analytics, BI, or adjacent categoriesExperience marketing a BI or analytics product directlyBackground marketing to analytics teams, data engineers, and application developersFamiliarity with how AI capabilities are reshaping BI product roadmaps and buyer expectationsExperience with open-source communities, free trials and product-led growth modelsHands-on experience with AI tools and workflow automation (we pay attention to this)Benefits
Flexible working hours and remote work optionsGrowth and development opportunities in a fast-paced environmentAccess to cutting-edge tools and resourcesCollaborative and innovative company cultureCompetitive salary and performance-based incentivesHealth and wellness benefits