Paid Social Associate Director

Company Description:

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency's heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined dentsu. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.

We are champions for meaningful progress and we strive to be a force for good-for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all. Merkle an agency of dentsu.

Job Description:

Merkle B2B Media is looking for an exceptional Paid Social Associate Media Director to lead one of our enterprise accounts. This individual needs to be an expert in all things paid social and can bring this experience to life across their team and the client partners in an impactful way. Think you have a unique set of skills that can be leveraged in this leadership role? If so, please see below.

The ideal candidate has a track record of leading client strategy across all aspects of paid social. They have overseen all aspects of Paid Social planning and activations, are current with industry best practices and understands the importance of audience first planning. Key to this position is an analytical acumen to ensure that success is measured in the right way and provided to our clients in a succinct and actionable manner. The role requires a passion for delivering outstanding media strategy and working to develop and lead a highly engaged, highly effective team.

RESPONSIBILITIES:

• Must be both strategic and hands on, serving as a partner to teams across the agency.
• Must be a nimble, dynamic and poised leader who can understand the various marketing challenges that our clients face, while empowering reports to think creatively and strategically across all lines of business.
• Must be an inspiring and dynamic manager that can mentor and develop a strong team while bearing accountability for all deliverables and work produced by the team.
• Will also assist with building and maintaining processes and efficiencies for agency-wide collaboration (Media, Analytics, Account Management, Insights & Planning, Social Strategy, Community Management and Creative).
• Will work across regional/global teams - growing the practice from both a current and new client perspective.

Qualifications:

Qualifications

• 3-4 years of experience in a digital agency, with extensive experience using social biddable platforms both US and Global (LinkedIn, Facebook, Twitter, Reddit, etc.
• Possess demonstrable experience working in B2B environments, as well as specific client experience within the technology sector
• Experience w/ Audience/campaign management platforms (4C, Sprinkler, Bombora, Liveramp, etc.)
• Demonstrated experience in directing and managing large and complex paid social campaigns
• Proven ability to think strategically, making credible recommendations to clients that drive measurable results
• Understanding of paid social campaign management technology from implementation to daily management of optimization features
• Experience successfully leading a team, setting best practices, inspiring excellence, implementing innovative solutions, and serving as a point of escalation
• Ability to think strategically and identify and resolve problems in a client-centric environment
• Experience working with financial data and budgets
• Excellent communication and presentation skills, both verbal and written
• BA or BS degree

The anticipated salary range for this position is $78,000-$120,000. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

Additional Information:

Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.