Product Marketing Manager

Product Marketing Manager

New York City or Remote

At CB Insights, we exist to propel the tech economy forward.

We collect millions of signals about tech companies, convert them into insights, and deliver them to potential investors, acquirers, partners, and customers. We build relentlessly.

As our new Product Marketing Manager, you are an expert on our market and our customer. You ensure that everything we launch resonates with them. 

Your main tasks

• Create and execute product marketing plans that drive market awareness, product adoption, and revenue growth.
• Develop clear, concise and compelling value propositions. Write messages that work.
• Make customer-facing materials including email campaigns, newsletters, pitch decks, roadmaps, and product demos. 
• Deliver product launches and go-to-market strategies that cut through noise, working effectively across silos to make them happen
• Measure and report on the success of your initiatives, making recommendations on how to improve both our marketing and our product 

What You Bring to the Table

• 3+ years’ experience in product marketing required; 5+ years in B2B SaaS a huge plus
• You prioritize outcomes over outputs. You have launched products that achieved adoption goals
• You obsess over customers. You have unreasonably high standards for what will resonate with them.
• You’re a natural storyteller and a killer copywriter 
• You seek the truth. You’re an investigator, a researcher, a curious learning machine. 
• You’re a phenomenal collaborator. Other teams seek you out or even try to recruit you. 
• You create simplicity. You prize agility and speed