Program Manager Enablement Content

As a Program Manager Field Enablement Content on GitLab's Field Enablement team you'll design and deliver scalable enablement programs that help customer-facing teams build confidence in GitLab's DevOps Security and AI-powered platform story. You'll own content and program initiatives that support the field across onboarding product education release readiness revenue plays and ongoing reinforcement making sure teams can clearly explain value throughout the customer buying lifecycle.

You'll work across Product Marketing Product Management Revenue Operations Solutions Architecture Customer Success Monetization and Field Leadership to bring new offerings product updates and messaging to market through clear role-based enablement. In this individual contributor role you'll use instructional design strong program management and performance insights to create learning experiences that are practical accessible and easy for the field to use in the flow of work. You'll do this in GitLab's all-remote asynchronous environment where autonomy collaboration and iteration are part of how we work.

Some examples of our projects:

• Designing and launching role-based learning paths certifications and technical labs that help account executives solutions architects customer success managers and partners build skill in GitLab's Security and DevOps capabilities
• Building and maintaining enablement content for product launches new offers and monthly release readiness including talk tracks demo guidance competitive positioning and field-ready assets in Highspot and Cornerstone

• Own the strategy and roadmap for Field Enablement Content programs focused on GitLab's DevOps Security and AI-powered platform story aligned to the needs of customer-facing teams.
• Lead cross-functional enablement programs for product launches new offerings packaging changes and release readiness from planning through launch reinforcement and ongoing updates.
• Build and maintain role-based enablement assets such as playbooks talk tracks pitch materials demo flows technical labs and assessments that help the field communicate value clearly.
• Design blended learning experiences including self-paced content live virtual sessions scenario-based learning and hands-on practice for field and partner audiences.
• Develop and manage accreditations certifications and validation programs that help teams build and demonstrate readiness across priority solution areas.
• Partner with Product Marketing Product Management Solutions Architecture Revenue Operations Customer Success Monetization and Enablement Leads to ensure content is accurate current and easy to apply in customer conversations.
• Publish and organize content in platforms such as Highspot and Cornerstone so materials are discoverable structured and aligned to role-based learning paths and business priorities.
• Measure program effectiveness through engagement completion assessment and field feedback data and continuously improve content governance review cycles and program quality over time.

• Demonstrated experience in sales enablement technical enablement learning and development product marketing solutions architecture or a related role supporting B2B enterprise software go-to-market teams.
• Experience creating and delivering enablement for customer-facing audiences such as account executives solutions architects customer success managers or partners including content that supports real customer conversations.
• Familiarity with DevOps Security or DevSecOps concepts with the ability to turn technical topics into clear value-based messaging for field teams.
• Strong instructional design skills and experience building scalable learning programs using adult learning principles and structured methods such as ADDIE SAM or similar approaches.
• Proven ability to manage complex cross-functional programs with multiple stakeholders timelines and dependencies while maintaining a high bar for quality and clarity.
• Experience creating a range of enablement materials such as e-learning modules presentations guides demos labs assessments and reinforcement content.
• Comfort using enablement and learning platforms such as Highspot Cornerstone or similar systems along with common collaboration and content creation tools.
• A data-informed mindset strong written and verbal communication skills and the ability to work as a self-directed manager of one in an all-remote asynchronous values-driven environment.

On our Field Enablement team we help GitLab's revenue organization build the knowledge skills and behaviors needed to support customer outcomes and revenue growth. We create scalable programs content and processes that help our field and partner teams stay ready for product launches new offers evolving messaging and ongoing skills development across the customer journey.

You'll join our team and work closely with stakeholders across the business to connect product change with field readiness. We focus on making enablement practical measurable and easy to use with an emphasis on role-based learning clear content governance and repeatable frameworks that can scale globally. We're a collaborative fully remote team that values transparency iteration and shared ownership as we build programs that help GitLab teams tell a stronger more consistent story in the market.

What We Do

GitLab is an open core software company that develops the most comprehensive DevSecOps Platform used by more than 100000 organizations. Our mission makes it clear that we believe in a world where everyone can contribute. We make that possible at GitLab by running our operations on our product and staying aligned with our values. We strive to create a transparent environment where all team members around the world feel that their voices are heard and welcomed. We also aim to be a place where people can show up as their full selves each day and contribute their best.

Why Work With Us

We’ve got big ambitions to make GitLab the most comprehensive AI-powered DevSecOps platform and need skilled contributors to get us there. At GitLab your contributions shape the future of software development at a time when AI is changing the way software is built. Together we're building the most comprehensive AI-powered DevSecOps platform.

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