Segment Marketing Manager

At CreatorIQ, one of our core values is empathy; we believe in putting our team members first and focusing on our clients. Your wellness is important to us.  We encourage you to schedule “off-screen time” to focus and refresh. Go walk your dog, do yoga, or simply set aside uninterrupted time for yourself. Oh, and we will pay for that yoga class, fitness tracker, or after-workout massage! Want to take a breather and meditate on your favorite app? Use our corporate wellness program to cover the costs. CreatorIQ earned the title of the best company to work for in 5 different categories, was named a Leader by The Forrester New Wave™: Influencer Marketing Solutions, and was recognized by G2 as a Leader, Best Customer Relationship, and Top 100 Fastest-Growing Products.

CreatorIQ is headquartered in Los Angeles, and we believe in a hybrid first work environment. You can work from home, the office, or one of many co-working locations. However, we look forward to bringing people together several times a year in person, so some travel may be required.

SEGMENT MARKETING MANAGER

The Segment Marketing Manager is a marketing professional with a knack for storytelling and understanding how to amplify content to specific personas. They are innovative, creative and enjoy staying up on the latest trends in marketing, specifically within the creator economy. They are effective communicators adept at coordinating and communicating with stakeholders. This position reports directly to our Director of Segment Marketing. 

What you will do:

• Plan and execute go-to marketing (GTM) strategies for co-marketing campaigns with CreatorIQ’s social platform partners.
• Leverage CreatorIQ’s data to write insightful content (i.e.: blogs, emails, case studies, videos, webinars, surveys, and guides). 
• Work cross-functionally with Product Marketing, Customer Success, Sales, and the broader Marketing team, fostering collaboration and ensuring goal alignment.
• Support the execution of end-to-end, multi-touch, multi-channel campaigns that drive revenue at named key accounts. 

• Monitor and analyze performance of campaigns, pivoting to ensure alignment to goals and ROI.
• Understand target personas and priority verticals and adapt messaging to resonate with their respective pain points. 

Who you are and what you’ll need for this position:

• 3+ years of B2B marketing experience, preferably in Tech/SaaS
• A roll up the sleeves attitude, you are eager to learn and enjoy new challenges
• A collaborative approach that can work within the larger marketing organization and leverage skill sets across the team as well as with external partners 
• A strong writer with a background in content strategy - both development and amplification
• You have an interest in social media and in how brands market themselves on social platforms as both a consumer and marketing professional

What will you get from us:

• Work/Life Harmony:
• Paid time off
• Remote work with access to co-working facilities
• Wellness programs to promote healthy work-life balance. Including Wellness Wallet credits to cover things like massages, fitness centers/studios, athletic equipment, home gym equipment, books, manicures, you name it!
• Whole Health Package: medical, dental, vision, life, disability insurance, and we offer Supplemental health benefits for our UK employees.
• Savings: a 401K (USA) plan to help you save for your future
• Work From Home Stipend: to assist you in setting up a home office that works for you (or buy a new dog leash – your choice!).
• Focus Fridays: Every other Friday, you have the opportunity to use the day for your needs. It can be used for personal time or time to catch up on projects. The intent is to give you the flexibility to schedule how and when you work, to get the job done. Of course, if an important business need comes up on this day, the expectation is that you make room for it.
  Some departments need coverage and will adjust for another day.
• People: work with talented, collaborative, and friendly people who love what they do.
• Development: utilize our learning platform, WorkRamp to get the training and tools you’ll need to become successful here from your first day with us. And take advantage of our professional development stipend.
• Surprise meal stipends: work from home won’t stop the enjoyment of a company-sponsored meal!
• Fun: we host virtual events every month and weekly interactive company-wide meetings

Who we are:

 CreatorIQ is the most trusted software to unify and power advanced influencer marketing for the world’s most innovative enterprises. Our Intelligence Cloud facilitates data science-enabled creator discovery, streamlines workflow, ensures brand safety, and drives meaningful measurement. Amazon, AB Inbev, Airbnb, Calvin Klein, CVS, Disney, H&M, Sephora, and Unilever are just some of the brands that utilize CreatorIQ’s platform to drive real business results across their influencer marketing ecosystems.  CreatorIQ is headquartered in Los Angeles with offices in New York, Chicago, Miami, London, and Ukraine.

We are an equal-opportunity employer and value diversity. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.  We strongly believe that diversity of experience contributes to a broader collective perspective that will consistently lead to a better company and better outcomes. We are working hard to increase the diversity of our team wherever we can, and we actively encourage everyone to consider becoming a part of it.

This is your role! Claim your interview spot by applying now!

Salary Range: $78,000 - $94,000