The Senior Manager Brand Strategy leads the Federal Government sales strategy by developing sales offers optimizing deployment and aligning solutions with customer needs to drive revenue growth.

Work Location Type: Hybrid
Req Number 328521
About Grainger
W.W. Grainger Inc. is a leading broad line distributor with operations primarily in North America Japan and the United Kingdom. At Grainger We Keep the World Working® by serving more than 4.5 million customers worldwide with products and solutions delivered through innovative technology and deep customer relationships. Known for its commitment to service and award-winning culture the Company had 2024 revenue of $17.2 billion across its two business models. In the High-Touch Solutions segment Grainger offers approximately 2 million maintenance repair and operating (MRO) products and services including technical support and inventory management. In the Endless Assortment segment Zoro.com offers customers access to more than 14 million products and MonotaRO.com offers more than 24 million products. For more information visit www.grainger.com.
Compensation
The anticipated base pay compensation range for this position is $124200.00 - $207000.00. This role is eligible for an incentive target of up to 20 or based on the achievement of individual and company performance objectives in accordance with the current terms of the incentive program which are subject to change.
Rewards and Benefits
With benefits starting on day one our programs provide choice and flexibility to meet team members' individual needs including:

• Medical dental vision and life insurance plans with coverage starting on day one of employment and 6 free sessions each year with a licensed therapist to support your emotional wellbeing.
• 18 paid time off (PTO) days annually for full-time employees (accrual prorated based on employment start date) and 6 company holidays per year.
• 6% company contribution to a 401(k) Retirement Savings Plan each pay period no employee contribution required.
• Employee discounts tuition reimbursement student loan refinancing and free access to financial counseling education and tools.
• Maternity support programs nursing benefits and up to 14 weeks paid leave for birth parents and up to 4 weeks paid leave for non-birth parents.

For additional information and details regarding Grainger's benefits please click on the link below:
https://experience100.ehr.com/grainger/Home/Tools-Resources/Key-Resources/New-Hire
Grainger Benefits
The pay range provided above is not a guarantee of compensation. The range reflects the potential base pay for this role at the time of this posting based on the job grade for this position. Individual base pay compensation will depend in part on factors such as geographic work location and relevant experience and skills.
The anticipated compensation range described above is subject to change and the compensation ultimately paid may be higher or lower than the range described above.
Grainger reserves the right to amend modify or terminate its compensation and benefit programs in its sole discretion at any time consistent with applicable law.
Position Details: As the Sr. Manager Brand Strategy you will report to the Director Market Strategy and lead the Government Federal Sales Segment go-to-market strategy. This role is responsible for developing and executing segment-specific sales offers that drive growth within Grainger's Federal Government business by translating federal customer needs acquisition trends mission priorities and broader market signals into differentiated repeatable commercial offers. These offers will align Grainger's products services solutions and digital capabilities while equipping sales teams with clear programs and enablement resources that make it easier to prioritize customer needs engage contacts and drive incremental revenue.
You Will: Lead the end-to-end Federal segment sales offer lifecycle- from discovery through deployment execution and continuous optimization. Ensuring every offer is grounded in validated customer challenges with a clear purpose and defined success metrics that drive growth. You will set the strategy for scalable segment-focused offers aligned to annual objectives translating federal agency mission priorities procurement behaviors regulatory requirements and contract vehicles into compelling bundled solutions that integrate Grainger's products services and value-added capabilities. In close partnership with Federal Sales leadership and cross-functional stakeholders you will prioritize the right opportunities equip sellers with effective enablement tools and messaging and elevate segment expertise from onboarding to confident repeatable execution. By ensuring offers are compliant operationally ready and positioned for strong adoption you will continuously refine performance through customer and sales team engagement market insights analytics and structured measurements to ultimately deliver measurable revenue margin and share growth within Grainger's Federal Government business.
You Have: We're seeking a strategic minded leader with a bachelor's degree in business Marketing or a related field and 7+ years of experience in strategy sales enablement marketing or segment management. Strong background and experience supporting or working within Federal Government sales or contracting environments and a proven ability to build and launch cross-functional growth initiatives. You bring strong analytical skills and translate insights into clear actionable strategies while influencing others with confidence and credibility. A data-driven decision maker with executive-level communication skills you operate with a customer-centric mission-oriented mindset. Experience with federal acquisition vehicles knowledge of federal procurement processes and an MBA or advanced degree are preferred.
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