Senior Vice President, Marketing

Deputy is a global leader in smart scheduling and workforce management. With more than 330,000 workplaces in over 100 countries using Deputy to streamline scheduling, communication, engagement, and onboarding for millions of shift workers, we empower businesses with the tools and insights to simplify compliance and build thriving workplaces in every community.

Our team, which sits across three continents, is driven by an empathy-first approach. We believe that our best work comes from putting our own employees’ experiences and the experiences of the managers, shift workers and business owners we support at the forefront of what we do.

At Deputy, we are passionate about our purpose. If you're ready to positively impact the future of work for the world’s 2.7 billion shift workers, we invite you to join our team.

The Role

We are seeking a dynamic and strategic Senior Vice President of Marketing to join our team. The ideal candidate will bring extensive experience in Product Marketing Management (PMM) and Demand Generation within the B2B SaaS space. This individual will play a pivotal role in shaping and executing our marketing strategy, driving brand awareness, and generating demand for our cutting-edge products.

Responsibilities - Strategic Leadership

• Develop and execute a comprehensive marketing strategy aligned with the company's overall objectives.
• Collaborate with the executive team to drive innovation and establish the company as a thought leader in the B2B SaaS industry.

Responsibilities - Product Marketing Management (PMM)

• Lead the PMM function, ensuring effective product positioning, messaging, and differentiation.
• Collaborate closely with product teams to understand features, benefits, and market positioning to inform marketing strategies.

Responsibilities - Demand Generation

• Develop and execute demand generation programs to drive pipeline growth and revenue.
• Utilize a data-driven approach to optimize marketing campaigns across various channels, including digital, events, and content marketing.

Responsibilities - Brand Development

• Own and evolve the company's brand strategy, ensuring consistency across all touchpoints.
• Work to enhance brand awareness and perception, both within existing markets and as the company expands.

Responsibilities - Team Management

• Build, lead, and inspire a high-performing marketing team.
• Foster a collaborative and innovative culture, providing mentorship and professional development opportunities.

Responsibilities - Cross-functional Collaboration

• Collaborate closely with sales, product, and other cross-functional teams to ensure alignment and achievement of shared goals.
• Leverage customer insights and market trends to inform marketing strategies and enhance the customer experience.

Qualifications and Requirements

• Proven experience as a senior marketing leader in the B2B SaaS space
• Demonstrated success in developing and implementing effective PMM and Demand Generation strategies
• Strong analytical skills and experience in utilizing data to drive decision-making
• Excellent leadership and team management skills
• Strategic mindset with the ability to think creatively and drive innovation
• Effective communication and collaboration skills with cross-functional teams
• Bachelor’s degree in Marketing, Business, or a related field (MBA preferred)

The pay range for this position takes into account multiple factors that are all considered to determine an individual candidate’s starting pay. These factors include but are not limited to: market factors, experience, technical and non-technical skills, education, certifications, and other business acumen. This range does not include any potential incentive programs, such as individual or organizational performance bonuses. The pay range for this position is $252,300 - $290,000.

Employee Perks

- Employee Stock Ownership

- Competitive Compensation Packages

- 401k Company Match

- Comprehensive Health Benefits

- Commuter Reimbursement Program

- Flexible Work Schedule

Learn More About Deputy

Deputy Linkedin Page 

Deputy Instagram

The Bay Area's Top Workplaces

Open the Pod Bay Doors Podcast - E165: Silvija Martincevic, CEO & Board Director, Deputy 

International Shift Worker Sunday

Customer Story - Honest Burgers: from inflexible all-in-one to Deputy’s best of breed flexibility

Best Employee Scheduling Software 2023 (Forbes Advisor)

Silvija Martincevic: Five Things I Wish Someone Told Me Before I Became A CEO

Customer Reviews - GetApp and G2Crowd

Deputy believes in equal opportunity and that inclusiveness and diversity promotes innovation. Our global team members are from a variety of cultures. And we welcome different perspective and skills. 

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