Site Content Specialist (eCommerce)

POSITION OVERVIEW

The SOREL Site Coordinator supports the overall SOREL Ecommerce content objectives for the SOREL.com sites in the US and Canada. This role is responsible for the supervision and administration of site functions as part of the content management system for daily/weekly/monthly site changes and with day-to-day site operations.

Responsibilities include content setup and validation, delivery of language translation, digital utilization of product and technology photography, videos and badging, and creative briefings. This role may also be involved with tracking availability of assets, usage guidance, content performance and leverage and go-to support for market planning.

This role reports to the SOREL Ecommerce Sr. Site Operations Manager.

ESSENTIAL FUNCTIONS

• Responsible for set up and execution of all daily/weekly/monthly website updates including the support of managing data related to product information, images, and pricing

• Coordinate promotional/sale/marketing campaign product lists with Ecommerce Merchandisers and communicate to appropriate cross departmental partners.
• QA/Test all launches of new content/functionality to website from Staging to Production

• Execute minor site updates which support broader corporate needs, including store requests, corporate information, dealer resources, etc.
• Update and publish day to day site calendar and maintain updates on regular basis
• Help to traffic and coordinate all aspects of production cycle in order to facilitate the execution of technical and creative initiatives for the website
• Execute and maintain site search to ensure most effective searches and minimal null searches
• Make changes to site navigation and taxonomy when necessary to increase conversion and enhance user experience
• Maintain category filters and category sort rules as directed by Site Operations Manager
• Assist with usability testing for new features and site function
• Assist with analytics and reporting on day-to-day business performance and new site initiatives.
• Support Site Operations Manager, Site Content Manager in various day to day tasks and/or special projects.
• Manage special projects as needed
• Support and collaborate with Ecommerce Merchandising team around category taxonomy, product information, inventory availability, and promotional calendar
• Collaborate with larger SOREL Brand Marketing and Ecommerce teams to ensure business objectives are being met.

REQUIREMENTS

• Bachelor's degree, applicable certification or equivalent experience.
• 2+ years' experience in project coordination in eCommerce Operations, Merchandising, Web Development and/or Digital Marketing.
• Highly proficient in all Microsoft Office applications.
• Strong familiarity with Omniture, Google Analytics, Webmaster Tools or other analytic tools.
• Experience in JIRA, or other issue tracking and project management software is preferred.
• Experience in a B2C, Omni-channel Retail environment, apparel is preferred.
• Experience in coordinating multiple projects and/or tasks between cross-functional teams is a plus.
• Experience with website content management systems is a plus.
• Demonstrated understanding of web analytics and KPIs.

SPECFIC JOB SKILLS

• Requires a strong attention to detail and proficiency with technical tools and systems.
• Excellent communication skills to effectively integrate with key stakeholders across the company and various business units.
• Ability to manage multiple, competing priorities, duties and/or projects.
• Detail-oriented, highly organized, with a high sense of urgency.
• Flexible and adaptable with ability to work in a fast-paced deadline-oriented environment.

JOB SCOPE

Job requires hours that may occasionally exceed 8 hours per day and/or 40 hours per week during times of peak activity. Evening meetings and/or weekend work occasionally required to collaborate with people in other time zones and to ensure timely project completion. Some job pressure exists in the balancing of several projects with conflicting and sometimes changing deadlines.

#LI-AS2

Here at SOREL, we believe you are your most powerful tool and the determination you find within is an unstoppable force. SOREL challenges the status quo by creating unexpected footwear that pushes the boundaries of function-first fashion. We stay in motion so you can push yourself forward.

Being part of the SOREL tribe is for the few that dare to draw outside the lines. It's a culture comprised of individuals audaciously pushing forward as one. New ideas fuel us as we explore the unknown, while never being afraid to charge the edge. SOREL is an institution of creators, doers and leaders who bring the spirit of the boot in everything we make.

This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.

At Columbia Sportswear Company (CSC), we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, military and veteran status, and any other characteristic protected by applicable law. CSC believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. All employment is decided on the basis of qualifications, merit, and business need.