Social Insights Analyst (Contract)

What’s up? We’re VaynerMedia! We are a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. The independently-owned agency was founded in 2009 and has offices in New York, Los Angeles, London, Singapore, Australia, Thailand, Japan and Mexico City. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards and The Webby Awards. It is part of the VaynerX family of companies.

Culture is our key and Empathy is how we build it. VaynerMediaAPAC is strong with a world-class combination of diverse backgrounds collaborating to put forward innovative, creative and strategic solutions to the one advantage that stands the test of time --- PEOPLE. Day in and day out, we propel some of the biggest brands in the world to the intersection of attention and culture. In APAC, we are proudly +250, servicing a diverse client all around the region.

The Pitch

This exciting opportunity will allow you to work independently while collaborating with our strong force of 20+ social insights and strategy team across APAC. This is a full time contract position reporting role to the Director of Social Insights based in Singapore.

Geeking the social media trends, campaign analysis and insights in the advertising agency in the Korea market for one plus year now? Or already a super expert in research and analysis with a passion for trend-spotting areas such as index scoring and validation? Native in Korean? Aspiring and with a can-do attitude? Do you wanna geek out on the world of a media and creative advertising agency? If yes, we could be meant to be --- so keep reading!

Here’s where you come in.

• Host discovery sessions with the agency's clients to understand the research need and translate this into constructed queries that will monitor the social conversation across competitive brands, Influencers, programs, products, marketing campaigns, and events.
• Deep dive into the data to uncover drivers of social buzz, decipher what’s important and meaningful data, and then communicate the concise story in a way that allows the business to make decisions based on the reports.
• Monitor daily or upon ad-hoc requests various social listening and content monitoring towards trends and hot news.
• Implement social analysis for campaigns/events and present insights back to inform content /Media decisions for campaign/event activities and advise on actions to take from optimizations standpoint.
• Social listening tool setup including keywords, query parameters, and dashboards.
• Create and edit reporting deliverables for PowerPoint, Newsletter and Excel formats that transform social data into a clear story. Visualize findings legibly using charts, tables, and infographics, and provide actionable insights based on concrete data. 

Your Experience and “Nice To Haves”

• Strong interest in marketing analytics, statistical analysis, predictive modeling or segmentation experience setting. Having prior experience would be a plus!
• Great interest in Social Media (Twitter, Instagram, Facebook, TikTok, YouTube) and building insights on consumer behavior and how brands can leverage them. Having prior experience would also be a plus!
• Excellent written and verbal communication skills and proven ability to transform data into a concise, yet compelling story.
• Ability to synthesize information and produce insightful and accurate analysis and recommendations.
• Good mix of technical understanding, business sense, managerial/connecting and Interpersonal skills 
• Relevant experience pulling data from social media listening/analytics tools such as Crimson Hexagon, Sprinklr, SimplyMeasured, Google Studio,  etc.
• Experience and knowledge in social media organic or paid strategy and campaign and its reporting would be a plus

What you should know about VaynerMedia

Think “lab” and not “agency”. We get excited about solving business problems, not creating advertising for the sake of making advertising. Our entrepreneurship DNA runs deep. We’re willing to break rules, try new things, and test hypotheses if it means better understanding our craft. It’s fun!

Our environment (and pace) feels much more like a start-up than most agencies you might be used to. Hopefully that, and the opportunity to collaborate with the talented and enthusiastic crew, work with big brands excites you, as it does us. We can’t wait to meet you.