Social Media + Insights Manager

Who We Are:

We’re a full-service creative shop born out of ATTN:’s purpose-driven mission to bring attention to the things that matter. We exist to help brands find their lane in culture and connect with audiences to drive action and meaningful change across platforms. We are a diverse group of entrepreneurial spirits, creative minds and makers.

What We Are Looking For:

We are looking for a Social Media + Insights Manager to join our rapidly growing team. The ideal candidate is a creative, detail oriented, analytical thinker who has a deep understanding of the media and social media landscape. You will be instrumental in building and optimizing social media campaigns. You will also utilize industry 3rd party tools and proprietary data to uncover campaign insights/reporting to storytell and effectively position campaign performance.

This is a part-time contract position with the potential to extend.

Your day-to-day:

• Create paid social media campaigns for branded content, and optimize campaign spend / find opportunities for campaign efficiency to improve return on ad spend
• Manage campaigns at a variety of budget levels and can make informed recommendations on budget allocations both internally and to clients
• Handle regular/ad hoc reporting pulls for paid and organic content across various teams as well as assisting with comprehensive wrap reports as needed
• Collaborate with teams on communicating impactful insights and analysis, performance, and recommendations on a regular cadence to business partners
• Drill into trends, test hypotheses, and become an expert on social media measurement and shareable content
• Manage qualitative and quantitative research projects on an ad hoc basis
• Implement social analysis for campaigns and present insights back to inform content /Media decisions for campaigns and advise on actions to take from optimizations standpoint.
• Social listening tool setup including keywords, query parameters, and dashboards.
• Create and edit reporting deliverables for PowerPoint, Newsletter and Excel formats that transform social data into a clear story. Visualize findings legibly using charts, tables, and infographics, and provide actionable insights based on concrete data

Who You Are:

• 3-5 years of social media, digital, agency, and insight/storytelling experience
• Deep familiarity with back-end publishing and platform and analytics tools (i.e. Meta, YouTube, TikTok, Twitter)
• The ideal candidate will possess advanced data analysis skills, peeling back layers of data to look into the drivers of data trends and turn that information into cohesive stories with an ability to extract, interpret, and easily communicate data and trends
• Passionate about digital and social media, thrives on the challenge of “creating stories” with raw data, and has a solid understanding of digital audience measurement and research best practices
• Experience doing quantitative data analysis using a variety of tools (Excel, SQL, etc)
• Excellent oral and written presentation skills, must be detail-oriented and be able to manage multiple priorities to meet tight deadlines
• Experience with analytics visualization tools, such as Google Analytics, Facebook Ads Manager, or Tableau and syndicated research/data tools (i.e. comScore, Etc)
• Experience collaborating with a diverse audience/social team utilizing a variety of tools for content optimization across different social platforms including: TikTok, Facebook, Twitter, Youtube, Snapchat and Instagram
• Well versed in paid media and social promotion, understands best practices and is adaptable to evolution of social products
• Passionate about ATTN:'s mission, our content, and social advertising
• Hungry to prove yourself in a fast-paced startup environment

Our Commitment to Inclusion & Diversity:

As an Equal Opportunity Employer, ATTN: is committed to building and fostering a workplace of diversity and employee inclusion. ATTN: does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics.