Social Media Manager

WHAT WE NEED FROM EVERYONE:

Live our values & do the brave thing.

Our Values: Good Enough is Not Enough. Grab an Oar. Be More Human. Play Like a Pirate.

Doing the brave thing is about courage. It’s about never being a spectator. Speaking up with clarity and conviction and kindness. Not hedging our points-of-view with clients or each other. Saying what we think when it’s in the best interest of the idea or the people, even if it’s uncomfortable. Being willing to take smart risks. Making tough decisions without agonizing. And, being transparent and vulnerable in search of the best. This is the expectation for all of us. In turn, we commit to perpetuating a culture where bravery is rewarded and support is always within reach

WHAT WE NEED FROM YOU:

ChiatDay LA is searching for a social strategist / social media manager to sit at the heart of the Discover social community. You’ll be the link between the social community, the Discover brand and your agency partners. You’ll contribute to the social expertise for the Discover brand as well as a passionate group of social loving strategists, creators and producers at the agency.

You are passionate about taking brands to the next level on social and shaping the future of Discover’s social practice. You’re proactive and optimistic with a tendency to over communicate. You’re a master of the details and able to seamlessly ideate, manage, schedule and publish large quantities of content. You’re a team player and can easily partner with analysts, creators, other strategists, producers and brand managers to contribute to a thriving team dynamic. And most importantly, you are a builder. You don’t give up easily and are eager to build a social community from the ground up. Problems don’t scare you, you have a track record of creating solutions in complicated environments. 

IN DETAIL:

• Confident in creating and managing content calendars across multiple platforms

• You’re confident in scheduling and publishing content, either through Sprout or natively in the platform

• You’re skilled at understanding what makes a social community tick and able to unearth community insights to feed social briefs

• You’re excited to have ownership of the brand voice on social and testing & learning to optimize the right tone overtime

• You deeply understand formats/specs and what’s needed for an individual piece of artwork across all platforms 

• You’re passionate about #MoneyTok and the millennial/gen z conversation surrounding spending and saving 
• You understand internet culture better than most and are willing to write weekly social newsletters or present social trends and opportunities to clients
• You can manage reactive social content and UGC re-shares 
• You are adept at understanding platform best practices and audience behaviors to contribute to content ideation and creation
• You are a walking dictionary for memes and trending TikTok sounds and can easily ideate around how a brand can enter the conversation
• You have a track record of developing strong relationships with your colleagues and clients
• You have an opinion on how brands foster a community through branded content and often study how other brands strategically approach social 

PREFERRED QUALIFICATIONS:

• 2-4+ years experience managing social media platforms or communities for brands. 
• Undergraduate degree preferably in communications, marketing, advertising, public relations, media studies, business, and/or related fields. 
• Bonus points for having experience in the financial space or a highly regulated category
• Detail oriented with excellent written and verbal communication. 
• Passion and a deep understanding for all things social media – the platforms, the media opportunities, the current state, best practices, and the memes. 
• Experience managing content on Instagram, TikTok, Facebook, Redditt and Pinterest, with a passion for emerging platforms.
• Familiarity with CMS such as Opal, Spreadfast, Sprinklr, Sprout, and native platform tools.  
• Understanding of paid social media campaigns

PLEASE NOTE:

The annual salary range for this role is $70,000-$85,000 and may vary depending on the candidate’s geographic location and experience. Other compensation includes relocation costs, if applicable. Benefits for this role include health/vision/dental insurance, 401(k), stock purchase, vacation, sick and personal days, Also, you will be eligible (approximately thirty days after you commence employment) to participate in all disability, life, travel insurance plans and programs, retirement plans subject to the terms and conditions of such benefit plans. Please don’t let our posted ranges keep you from exploring this or any other exciting opportunities within TBWA.

This job requires you to have the COVID-19 vaccine.  If you have a medical or religious reason for not receiving the COVID vaccine, the agency will engage in a discussion with you about whether there is a viable accommodation that can be provided.