Sr. Product Marketing Manager

What you'll do: 

As the Senior Product Marketing Manager leading NinjaTrader’s international marketing pod you’ll be at the forefront of expanding our reach into global markets. You’ll own the go-to-market (GTM) strategy for one of our new international product lines—driving growth adoption and customer engagement. In this highly cross-functional role you’ll shape product positioning craft customer-centric narratives and ensure alignment across product engineering sales and brand. This is a high-impact opportunity to lead strategic launches and deliver experiences that fuel business growth on a global scale. 

In this role you will: 

• GTM Strategy & Execution: Develop and execute robust marketing strategies and GTM plans that drive product adoption and customer engagement. This includes competitor research defining and understanding the target audience developing compelling positioning and ensuring the value proposition resonates across customer touch points thereby driving adoption 
• Cross-functional Collaboration: Lead the GTM process working with teams like product engineering sales and marketing. Ensure alignment and execution in line with GTM strategy throughout the lifecycle of the product from concept to post-launch 
• Customer Insights & Strategy Development: Work with the Customer Insights team to leverage data and research building a deep understanding of the audience. Use this insight to shape product positioning and inform GTM strategies that resonate with target audiences 
• Storytelling: Craft compelling narratives that will make our product stand out to the audience. Define audience needs value proposition and develop differentiated customer narratives 
• Influence Product Strategy: Partner with product teams to provide input on product development based on market and customer insights. Ensure that the products we build meet the needs of our audience and storytelling is built into the experience (within and outside the product) 
• Activation: Monitor product adoption and collect feedback to refine future GTM plans. Analyze performance against KPIs and provide actionable insights to optimize future strategies 

What you'll need: 

• 8+ years of product marketing experience in high-growth fintech or tech industry 
• Demonstrated ability to execute GTM strategies and lead product launches for complex products across multiple geographies 
• A proven track record of driving business results through well-executed marketing programs 
• Proven experience working with cross-functional teams and driving successful outcomes 
• Exceptional communication skills with the ability to influence stakeholders present to senior leadership and drive alignment across teams 
• Strong analytical skills and the ability to develop data-driven insights that turn into actionable marketing strategies 
• Ability to track and report on KPIs to measure and communicate the effectiveness of marketing initiatives and their direct impact on business outcomes 
• A self-starter who thrives in a fast-paced dynamic environment and brings clarity to ambiguous situations 
• Low ego high EQ and a collaborative work ethic 

Bonus points for: 

• Experience launching and marketing products in global markets 
• Marketing experience in or a strong understanding of the active trading space 
• Previous experience in B2C marketing for fintech or tech companies 

Compensation: 

The salary range for this role will be $150000 - $180000 USD. In addition this position will also receive an annual target bonus of 10%. Bonus pay at NinjaTrader is based on individual performance (50%) as well as company/team performance (50%). 

Salary and bonus earnings are only two components of the total compensation package offered by NinjaTrader. NinjaTrader offers a 401K plan through ADP under which the company will match up to 3.5% of employee contributions. Annual paid time off allowance accrues at a rate of 23 days per year plus seven paid holidays. 

Location: 

This role is based in Chicago IL. *There may be remote flexibility for exceptional candidates in the following states: California Colorado Florida Georgia Illinois Indiana Minnesota Missouri Montana New Jersey New York North Carolina Ohio Oregon Pennsylvania South Carolina Texas Utah Vermont Virginia Washington Washington DC Wisconsin. 

Hybrid: 

For Chicago-based employees we follow a hybrid work schedule: In-office Tuesday through Thursday with remote work on Mondays and Fridays. In addition to these weekly remote days we offer: 

• 20 additional flex remote days annually 
• 5 Company Wide Office-Optional weeks tied to major holidays  

What We Do

More than 2 million futures traders trust NinjaTrader's award-winning software and brokerage services to help them trade smarter. Since 2003 we've been building better futures for all traders by making futures trading more accessible scalable and user-friendly. As a bold innovative thought leader in the trading space we build products and services that empower active futures traders to easily analyze and react to data from the world's leading financial markets. Veteran and new futures traders alike look to us for our always-on support daily free education and analysis access to developer apps and much more. We believe in the power of innovation to drive futures trading forward. Together we continue to redefine what's possible in trading advocate for our customers and provide the best tools support and experiences to the fast-growing retail futures trading community. Located in Chicago our entrepreneurial employee-centric culture is inspiring innovative and inviting. We're committed to diversity equity and inclusivity so our team members feel at ease to be themselves and empowered to deliver the work they do best.

Why Work With Us

Our team members are our #1 asset and the signature ingredient to our success. When you join NinjaTrader you become part of an innovative forward-looking community that encourages creativity collaboration and camaraderie to deliver the best futures trading experience possible to our more than 1.8 million users. See why better futures start here.

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