Sr. Manager, Brand and Growth Marketing

Join VillageMD as a Senior Manager, Brand and Growth Marketing working remotely in the US.

Join the frontlines of today's healthcare transformation.

Why VillageMD?

At VillageMD, we're looking for a Senior Manager – Brand and Growth Marketing to help us transform the way primary care is delivered and how patients are served. As a national leader on the forefront of healthcare, we've partnered with many of today's best primary care physicians. We're equipping them with the latest digital tools. Empowering them with proven strategies and support. Inspiring them with better practices and consistent results.

We're creating care that's more accessible. Effective. Efficient. With solutions that are value-based, physician-driven and patient-centered. To accomplish this, we're looking for individuals who share our sense of excellence, are ready to embrace change, and never settle for the status quo. Individuals who have the confidence to lead but the humility to never stop learning.

Could this be you?

This role will be a critical one, and a key part of our integrated Marketing team. You’ll be supporting our national and local growth strategies, by executing initiatives that activate our brands and drive consumer growth. 

How you can make a difference

• Partner with operational and marketing peers, agency partners and vendors to deliver integrated marketing programs and tactics that build awareness and generate demand
• Translate the Village Medical brand value proposition to key patient audiences into compelling campaigns and experiences
• Understand the competitive market and oversee implementation of paid media programs to drive consumer growth working closing on program execution with media and creative agency partners
• Help manage the execution of new Brand guidelines and lead brand trainings across the company to educate, train and inspire colleagues and vendors- increasing awareness and adoption of the message architecture, new visual identity and brand platform
• Working with Brand and Growth Senior Director and VP to build and execute a consistent brand review process
• Develop branded assets, collateral and a toolkit of templates to be used by other areas of Marketing and incorporated in the Digital Asset Management system
• Support Brand and audience research projects and trademarks maintenance working w legal
• Use data and analytics to evaluate performance of marketing tactics across the marketing funnel

Skills for success

• You have high emotional intelligence and the ability to work effectively as an individual and as a member of a team to successfully execute programs and initiatives
• You are solution-oriented and have a passion for rolling up shirt sleeves and being hands-on
• You are self-starting and maintain a high sense of urgency and accountability in executing programs and tactics.
• You are detail oriented and can effectively manage multiple workstreams while executing flawlessly
• You had an optimistic outlook and ‘can do’ attitude and can navigate within ambiguity in a dynamic ‘start-up’ environment

Experience to drive change

• 8+ years of brand marketing or agency experience required, B2C preferred
• Bachelor’s degree required, Marketing or Advertising preferred  
• Healthcare experience preferred 
• Demonstrated ability to work with creative and digital marketing agencies including media strategy and creative brief writing experience
• Experience with the creation and execution of B2C marketing campaigns required
• Ability to execute multichannel marketing approaches (traditional, digital) required
• Proven project management skills evidenced by the ability to effectively manage internal stakeholders, direct multiple vendors, meet deadlines and adhere to budgets

How you will thrive

In addition to competitive salaries, a 401k program with company match, bonus and a valuable health benefits package, VillageMD offers paid parental leave, pre-tax savings on commuter expenses, and generous paid time off. You work in a highly-collaborative, conscientious, forward-thinking environment that welcomes your experience and enables you to make a significant impact from Day 1.

Most importantly, you make a difference. You see a clear connection between your daily work on VillageMD products and services and the advancement of innovative solutions and improved quality of healthcare for providers and patients.

Our unique VillageMD culture – how inclusion and diversity make the difference

At VillageMD, we see diversity and inclusion as a source of strength in transforming healthcare. We believe building trust and innovation are best achieved through diverse perspectives. To us, acceptance and respect are rooted in an understanding that people do not experience things in the same way, including our healthcare system. Individuals seeking employment at VillageMD are considered without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. 

For Colorado Residents only: The target hiring compensation range for this role is $100,000 to $125,000. At VillageMD, compensation is based on several factors including but not limited to education, work experience, certifications, location, etc. This role may be eligible for annual/quarterly bonus incentives (if applicable), and the selected candidate will be eligible for a valuable company benefits plan, including health insurance, dental insurance, life insurance, and access to a 401k plan with company match.

Explore your future with VillageMD today.