Associate Product Manager

Instrumentation Laboratory • Bedford, MA

Company

Instrumentation Laboratory

Location

Bedford, MA

Type

Full Time

Job Description

Overview

Position Summary:

Supports the Product Manager or the Marketing Director in the definition and implementation of market requirements for new products, and the product management of a dedicated product line. Prepares marketing support program for a specific product, product line, or product area.  Coordinates implementation with technical services and field sales organization.  Provides Marketing assistance to field personnel and customers.

Responsibilities

Key Accountabilities

Essential Functions:

  • Marketing interface with R&D, Operations and QA/RA.

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Prepares and coordinates marketing support programs.
  • Contribute to planning and creation of advertising and promotional materials.
  • Write technical bulletins and newsletters.
  • Keeps informed about developments in medical instrumentation/diagnostic industry as they apply to the company's future marketing plans.
  • Provides sales technical training for sales staff.
  • Works with field sales staff to develop training requirements and sales tools required to introduce new products and sales campaigns for all or part of product line.
  • Makes presentations to customers.
  • Understands all maintenance, performance and advantages of Werfen products.
  • Understands technical aspects of Werfen and competitive products.  
  • Monitors field test and marketing introduction programs.  
  • Maintains regular communications with technical services on problems with instruments and reagents within the product line.

    • Internal Networking/Key Relationships:

    • TBD based on departmental needs

    Skills & Capabilities: 

    • Strong verbal and written communication skills.
    • Able to work well with diverse groups of people

    Qualifications

    Min Knowledge & Experience Required for the Position: 

    • Knowledge in Life Sciences: Medical Technology, Biology, Biotechnology, Chemistry  Bachelor's degree in biological science, business administration or marketing discipline, or equivalent. 
    • Minimum of 1 year prior experience in one of the following positions in the healthcare industry, preferably in the IVD sector: R&D; marketing product specialist; sales; medical technologist in clinical laboratories

    International Mobility:

    • Required:  No

    Travel Requirements:

    • 25% of time

    Apply Now

    Date Posted

    01/24/2025

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