Brand Marketing Manager
Company
Neowiz
Location
USA
Type
Full Time
Job Description
About NEOWIZ
The Magic That Brings Joy to the World
At NEOWIZ we build bold memorable games that players love—and remember. We move fast stay curious and care deeply about doing great work.
We're not chasing one-off hits. We invest in strong ideas sharp execution and teams who take ownership. The goal? Build great games—and then do it again even better.
Across PC console and mobile we’re creating genre-defining experiences that push boundaries and deliver real joy.
If that sounds like your kind of mission we’d love to meet you.
Be part of something bold—and let’s build what’s next.
About the Role
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We’re looking for a passionate and driven Brand Marketing Manager to lead the U.S. marketing efforts for Brown Dust 2 a visually captivating collectible RPG. This role will be instrumental in crafting and executing localized brand marketing strategies strengthening player engagement and building authentic connections with U.S. fans especially with anime and JRPG enthusiasts. You will work closely with cross-functional teams in Korea and global partners to shape our market presence and player experience.
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Work location: US Remote
Key Responsibilities
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Plan and execute U.S.-based offline and community events (e.g. Anime Expo PAX Comic-Con fan meetups promotional activations)
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Lead local brand and IP collaborations aligned with the Brown Dust 2 universe and audience interests
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Manage relationships and negotiate contracts with the U.S.-based marketing partners and agencies
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Analyze trends and player behaviors in the U.S. mobile and anime game market; generate insights to inform strategy
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Collaborate with the live operations team to tailor in-game campaigns and messaging for the U.S. audience
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Localize marketing creative messaging and social content for cultural and linguistic resonance with the U.S. audience
Qualifications
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7+ years of marketing experience ideally in gaming entertainment or digital media
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Strong understanding of mobile games particularly anime/character-driven RPGs
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Proven ability to manage projects across time zones and collaborate with cross-functional teams
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Passion for U.S. anime/gaming subculture with a pulse on community trends and fan engagement
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Excellent communication skills; ability to bridge between HQ and local market nuances
Preferred Qualifications
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Experience managing or participating event marketing activities at major gaming and anime conventions
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Familiarity with U.S. cosplay doujin/secondary creative scenes or fan community dynamics
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Hands-on experience working on anime-style RPGs across mobile or PC platforms
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Korean language proficiency is a plus but not required
$110000 - $150000 a year
Compensation offered will be determined by factors such as location level job-related knowledge skills and experience. In compliance with California state law the salary range listed applies to US-based candidates. For candidates in other regions compensation will be aligned with competitive local market standards ensuring fair and thoughtful recognition of talent worldwide.
Date Posted
12/11/2025
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