Content Creator | Social Media Manager

At Ketone-IQ we're revolutionizing the way the world thinks about energy. Our cutting-edge approach to fueling the body transcends conventional expectations pushing the boundaries of what's possible. We're the trusted choice of elite endurance athletes special operators and high performers across diverse fields from cyclists conquering the Tour de France to EMTs working double shifts on the front lines.

In 2019 our innovative ketone nutritional superfuel caught the attention of the US Department of Defense SOCOM securing a $6MM contract to power their elite forces. But our ambitions don't stop there. We're on a mission to disrupt the entire energy market bringing our high-performance fuel to everyone from professional athletes to busy professionals and active individuals.

Ketone-IQ is High Performance Energy. Were changing the way people fuel and rapidly expanding as we lead the ketone movement and we're looking for a passionate driven individual to join us on this exciting journey.

Who you are:

Were looking for an Instagram / TikTok creator masquerading as a social media manager. If you live in CapCut dream in hooks and know how to turn a good idea into a great series youll thrive here. Social video strategic mindset is a must. Community is a plus. But your #1 job is to make scroll-stopping content that engages audiences and seeds our product on the daily.

What youll do

• Ship daily video content (YT Shorts/ IG Reels/TikTok) with platform-native edits captions and thumb-stopping hooks.

• Build repeatable series (recurring formats running gags tune-in next episode energy) that create appointment viewing and drive follower count.

• Capture and edit founder-led clips athlete/creator collabs UGC remixes and timely trend takes.

• Own the content calendar and publishing cadence; test learn and iterate fast.

• Write clean on-brand copy: hooks lower-thirds CTAs and comments that actually get replies.

• Pull analytics monthly; turn shares remixes watch-time and saves into actionable edits .

• Manage lightweight community touchpoints (pin comments reply with videos DM coordination).

• Coordinate shoots (run-and-gun man on the street or product studio shoots) talent and basic sound/lighting.

You might be a fit if you

• Have a reel/portfolio of native social video that performs (please include links).

• Edit quickly (CapCut IG Edits or Premiere) and know your way around audio cleanup speed ramps subtitles and thumbnails.

• Understand creators fitness culture and performance-minded audiences.

• Are allergic to boring. You test 10 hooks before lunch and kill the weak ones.

• Comfortable on set and on Slack. Low-ego high-ownership.

Nice-to-haves

• Youve grown a brand or creator channel past 7-figure monthly impressions .

• Basic graphics (Canva) podcast clip workflow or live capture.

• Experience with athletes coaches or wellness influencers.

What success looks like (KPIs)

• 3 increase in average views per video by Day 90 (baseline measured in Week 1).

• 2500000 organic impressions/month by Day 90 across IG/TT/YouTube.

• Launch at least one high-retention series (avg. retention 50% on 3060s videos).

• Weekly cadence: 57 posts/week across primary channels plus 35 story pieces.

Tools we use

Premiere CapCut Edits Frame.io Air DropBox Monday.com Google Drive Notion Canva YouTube Studio Meta/TikTok analytics Meta Ad Manager Motion MagicBrief.

How to apply

Send links: portfolio/reel 3 posts you shipped that performed well and one paragraph pitching a series youd build for Ketone-IQ (title premise episode list sample hook).

Qualifications and Experience:

• 2+ years of experience as a social media manager

• Prior experience managing social accounts at a CPG Brand

• Familiarity with the Health and Wellness space nutrition bio-hacking.

• Experience growing a small brand through social engagement platform specific outreach.

• Advanced proficiency across social media platforms.

• Excellent understanding of each social platforms nuances and syntax.

• Ability to manage multiple projects and prioritize effectively in a fast-paced dynamic environment.

• Experience working in the CPG industry with a strong understanding of CPG social media best practices.