Field Marketing Specialist

Onapsis is rapidly expanding, achieving record growth year after year. We are seeking passionate contributors who thrive in an open and collaborative environment.

Onapsis protects the applications that run the global economy. Only Onapsis delivers a next-generation platform for protecting mission-critical applications by providing the actionable insight, change assurance, automated governance and continuous monitoring capabilities required by cross-functional teams to discover risk, optimize workflows, control change and automate reporting. Onapsis’s holistic approach empowers enterprise organizations to embrace and accelerate SAP and Oracle E-Business Suite modernization, cloud and mobility initiatives, while keeping their ERP, CRM, PLM, HCM, SCM, BI and cloud-based mission-critical applications protected and compliant.

Headquartered in Boston, MA, and with regional offices in Heidelberg, Germany and Buenos Aires, Argentina, Onapsis proudly serves more than 300 of the world’s leading brands and organizations, including many of the Global 2000. For more information, connect with us onTwitter or LinkedIn, or visit us at https://www.onapsis.com.

Position Summary

Onapsis is looking for a savvy Americas Field Marketing Specialist to join our Demand and Field Marketing team. In this role, you will support and execute the integrated marketing programs for the Americas region, focused on growing awareness and engagement that translates into predictable pipeline. If you are passionate about helping to share and build a field marketing powerhouse, this role is for you! 

Responsibilities

• Build and execute regional programs, including virtual and in-person events, third party conferences, custom regional programs, and joint partner activities
• Support and manage marquee industry events for Onapsis, such as RSA Conference, SAPInsider, SAP Sapphire, Gartner Risk & Security Summit, Black Hat, and others
• Work collaboratively with regional sales and partner teams to ensure rigorous lead follow up across your region 
• Assist in the development of the marketing priorities, strategies, goals, objectives and tactics for your region to reach revenue goals and KPIs  
• Manage annual field marketing budget to support regional programs and influence pipeline
• Track and share data for the forecast, measurement and analysis of the impact of the plan and campaigns on pipeline
• Regularly present to field sales teams on program metrics, marketing initiatives and ROI

Requirements

• 3+ years of experience in B2B field marketing role or comparable experience
• Experience in managing integrated campaigns, especially including events and ABM programs  
• Excellent written and verbal communication skills, including the ability to draft ad, email and landing page copy that aligns with brand voice and guidelines 
• Experience with CRM (Salesforce) and MAP (Pardot or similar) is preferred 
• Positive, energetic personality with a drive to succeed and go the extra mile
• Proven ability to manage concurrent projects, meet deadlines, stay organized, and foster cross-departmental collaboration 
• BA/BS in marketing, business, or a related field preferred 
• Some travel required – 20%

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