Head of GTM Engineering - Digital Success

The Head of GTM Engineering (Digital Success) is Apollo’s first architect of a scaled AI-native digital success motion. This leader takes ownership of customer outcomes post-onboarding—where activation is scored but expansion pipeline generation and digital orchestration remain untapped.

This role is part strategist part system-builder and part revenue architect. They will design the Digital Success Engine for Apollo: orchestrating agentic adoption loops outbound virality contextual upsells and cross-functional programs that convert onboarding momentum into sustained revenue impact.

Core mandate: make Apollo customers successful by making them generate more pipeline more meetings and more sales—faster—via digital-first interventions.

Key Responsibilities

• Design Apollo’s Digital Success Engine: architect repeatable workflows that move users from post-onboarding → adoption → expansion → advocacy.

• Engineer Viral Outbound Product Loops: create product-led or Agentic interventions (playbooks templates cadences) delivered digitally that mimic Slack/Canva virality but tuned for outbound.

• Build Expansion Signals: design the taxonomy of usage-to-expansion triggers and run in-product upsell nudges that are pipeline-aligned.

• Cross-Functional Conductor: align Product CS Growth and Analytics teams around shared metrics (NRR pipeline adoption).

• Digital vs. Human-in-Loop Balance: define clear frameworks for when automation drives success and when high-touch human support steps in.

• Data-Backed & AI-First: leverage analytics telemetry and Apollo’s AI agent layer to drive all programs.

The listed Pay Range reflects base salary range except for sales roles the range provided is the role’s On Target Earnings ('OTE') range meaning that the range includes both the sales commission/sales bonus targets and annual base salary for the role. This pay range may be inclusive of several career levels at Apollo and will be narrowed during the interview process based on a number of factors including the candidate’s experience qualifications and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.

Additional benefits for this role may include equity; company bonus or sales commissions/bonuses; 401(k) plan; at least 10 paid holidays per year flex PTO and parental leave; employee assistance program and wellbeing benefits; global travel coverage; life/AD&D/STD/LTD insurance; FSA/HSA and medical dental and vision benefits.

Annual Pay Range

$175000—$325000 USD