Bilingual (English/Spanish) Chief Marketing Officer

Job Overview We are a nationwide immigration law firm dedicated to zealoulsy representing the interests of Latino/a immigrants and we are seeking a dynamic and experienced Chief Marketing Officer (CMO) to lead our marketing department and drive the overall marketing strategy of our organization. The ideal candidate will possess a deep understanding of market trends within the Latino community, consumer behavior, and innovative marketing techniques. As CMO, you will play a crucial role in enhancing brand awareness, increasing market share, and driving revenue growth through effective marketing initiatives. Duties • Develop and implement comprehensive marketing strategies that align with the company’s business goals. • Oversee all marketing operations, including digital marketing, social media marketing, print advertising, and product management. • Conduct thorough market research to identify new opportunities and emerging trends in the industry. • Manage the marketing budget efficiently to maximize ROI on various campaigns. • Collaborate with cross-functional teams to ensure cohesive messaging across all platforms. • Lead the creation of compelling content through copywriting that resonates with target audiences. • Monitor and analyze performance metrics to refine marketing strategies and improve effectiveness. • Foster relationships with advertising sales partners to enhance promotional efforts. • Stay updated on SEO best practices to improve online visibility and search rankings. Requirements • Proven experience in a senior marketing role, preferably as a CMO or similar position. • Strong knowledge of Google analytics tools and other digital marketing platforms. • Expertise in budgeting and financial management related to marketing initiatives. • Proficiency in SEO techniques and social media marketing strategies. • Exceptional research skills to analyze market trends and consumer insights. • Experience in product management with a focus on aligning products with market needs. • Excellent copywriting skills for creating engaging content across various channels. • Strong leadership abilities with excellent communication and interpersonal skills. Join us in this exciting opportunity to shape the future of our brand through innovative marketing strategies! Job Type: Contract Pay: $200,000.00 - $350,000.00 per year Benefits: • Health insurance • Paid time off • Vision insurance Schedule: • Monday to Friday Work Location: Hybrid remote in New York, NY 10018