Copywriter

Summary

You are a hands-on, data-driven Copywriter who will work closely with a dynamic group of marketing professionals to  help us produce high-quality marketing content for our ML & human-in-the-loop powered solution. Your work writing creative and compelling copy, both short form and long form, will help drive sales forward and positively grow our thought leadership in the industry. This newly created role has been added to help expand the team as we scale into new markets, including Mortgage, Consumer Lending, and Fraud Detection. It’s an exciting opportunity to help grow a scaling Fintech company with a proven product-market fit and 0% churn amongst core customers.

What you’ll do

• Write and edit copy leveraging a deep understanding of the lending industry needs and requirements (don’t worry, we’ll fully onboard you to the industry).
• Work on collateral, videos, ad copy, web copy for all Ocrolus solutions as well as developing customer case studies and collaborate on product launch GTM materials.
• Create editorial style guides and make continual improvements to copy quality and the content development process.
• Be an active contributor to our creative content strategy and editorial planning across the marketing function and to our audience personas.
• Manage your content development process, often under tight deadlines.
• Partner effectively with the research team to validate messaging and copywriting approaches with real personas based on UX research.
• Align with the SEO, analytics, and campaign workstreams to optimize copy for impact.
• Collaborate with a highly motivated team of marketing professionals, aligning on milestones and deliverables needed for quarterly commitments.
• Proactively maintain relationships and internal connections across roles and departments.

What you’ll bring

• Bachelor's Degree in Journalism, English, Marketing, Business Administration or related field.
• 4+ years of experience writing for corporate websites and collateral, ads and landing pages, ideally focused on B2B technology.
• Ability to write compelling, active-voice copy for a complex platform targeting decision makers and users, both technical, analytical, and operational in nature.
• Digital-first style and a user-centric, value-driven approach to writing. Have written off a defined customer journey.
• Solid understanding of writing off ideal website design specs, SEO strategy & writing, UX writing, digital marketing, and SaaS-based software.
• Ability to bring the essential narrative into focus, cutting through jargon and fluff. Can write copy that is “made to stick” and resonates with the target persona.
• Enthusiasm for working in a highly collaborative, hands-on role with a team of talented marketers.
• Motivated, self-sufficient, results-driven approach to work.
• Strong, efficient project management and collaboration skills.
• Proven ability to follow standards for consistency and brand compliance.
• A portfolio demonstrating data-driven impact, right-brained writing, and project samples.

Bonus points

• Experience working with a global team.
• B2B SaaS Fintech experience.
• Previous creative agency experience with digital clients and notable campaigns.
• Worked for a hypergrowth-startup company.