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Creative Director, Brand & Content

Remote Posted Jul 26, 2026 0 views

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Job description

SmartlyJobs
Creative Director Brand & Content

Creative Director Brand & Content

Reposted Yesterday
Easy Apply
New York NY USA
Hybrid
120K-150K Annually
Senior level
AdTech • Artificial Intelligence • Digital Media • Marketing Tech • Social Media • Software • Generative AI
Smartly is an AI-powered adtech company enhancing marketer productivity and unifying the platform world.
The Role
Lead and grow a team of designers to develop brand-driven creative concepts and campaigns. Provide creative direction from brief through execution ensure brand consistency across channels partner with cross-functional stakeholders and improve creative processes to scale impact while aligning work to business goals.
Summary Generated by Built In
Creative Director Brand & Content

Smartly is looking for a Creative Director to join our Brand & Content team and help shape how our brand comes to life across campaigns content events digital experiences and marketing initiatives. Reporting to the SVP of Brand & Content this role combines creative leadership people management and conceptual thinking to create work that is distinctive effective and aligned with our business goals.

You'll lead a team of designers develop strong creative concepts and partner across the business to bring Smartly's story to life. This role is ideal for someone who began their career in design has evolved into a conceptual art director and enjoys helping creative teams produce their best work.

What You Will Do
  • Lead coach and develop a team of designers creating an environment where people can do their best work and grow their careers
  • Develop creative concepts and campaigns that strengthen Smartly's brand and connect with target audiences
  • Provide clear creative direction and feedback throughout the creative process from brief through final execution
  • Partner with Brand Content Product Marketing Communications and other stakeholders to translate business objectives into compelling creative solutions
  • Elevate the quality consistency and effectiveness of Smartly's visual identity across all channels and touchpoints
  • Review and approve creative work ensuring it meets strategic objectives brand standards and quality expectations
  • Help establish and refine creative processes workflows and ways of working that enable the team to scale its impact
  • Stay current on design advertising and cultural trends bringing fresh thinking and new approaches to the team's work
What We Are Looking For
  • Experience leading and developing creative teams including direct people management responsibilities
  • Strong background in graphic design brand design visual communication or a related creative discipline
  • Experience as a conceptual Art Director with a portfolio that demonstrates strong campaign thinking and creative problem-solving
  • Ability to translate strategy messaging and business goals into engaging creative concepts and visual storytelling
  • Strong design craft and a deep understanding of typography layout visual systems and brand identity
  • Experience partnering with cross-functional stakeholders and navigating feedback from multiple audiences
  • Excellent communication presentation and collaboration skills
  • Ability to balance creative excellence with practical business outcomes
  • Experience working with consumer-facing brands or B2C marketing is preferred but not required
  • Experience working in technology SaaS or high-growth environments is a plus
What We Offer You

Five weeks paid time off (PTO) 11 company paid holidays unlimited sick days

Generous healthcare packages & mental health benefits

401K plus matching & equity grants for all new Smartlies

Wellness benefit & learning reimbursement opportunities

Volunteer time off days & company donation matching opportunities

And so much more…

The base pay range for this position is as mentioned below per year plus an annual performance bonus. We take into consideration an individual’s background expertise and experience in determining final salary. In addition to annual salary Smartly’s total rewards provide employees with stock options medical/dental/vision insurances retirement savings benefits parental leave 5 weeks vacation unlimited sick days life insurance and disability benefits. This information is provided in accordance with applicable law. Base pay information is based on market location.

Salary in USD: 120000-150000

Curious what it’s like to work at Smartly? Visit our Careers page to see how we grow collaborate and make impact together.

About Smartly

Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media creative and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually delivering tangible business outcomes for brands and advertisers.

Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms including Facebook Google Instagram Pinterest Snap and TikTok. Our end-to-end technology unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities working in 13 countries. Together we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity Equity & Inclusion approach is at the heart of it.

Visit Smartly to learn more.
The processing of your information is described in our Candidate Privacy Notice.

Skills Required

  • Experience leading and developing creative teams including direct people management responsibilities
  • Strong background in graphic design brand design visual communication or a related creative discipline
  • Experience as a conceptual Art Director with a portfolio demonstrating strong campaign thinking and creative problem-solving
  • Ability to translate strategy messaging and business goals into engaging creative concepts and visual storytelling
  • Strong design craft and deep understanding of typography layout visual systems and brand identity
  • Experience partnering with cross-functional stakeholders and navigating feedback from multiple audiences
  • Excellent communication presentation and collaboration skills
  • Ability to balance creative excellence with practical business outcomes
  • Experience working with consumer-facing brands or B2C marketing
  • Experience working in technology SaaS or high-growth environments

What the Team is Saying

Madeline
Malachy
Kristo

Smartly Compensation & Benefits Highlights

  • Leave & Time Off BreadthTime off is described as five weeks of paid vacation per year plus company holidays wellness/recharge days and an annual holiday shutdown. Some locations also offer sabbatical or study leave.
  • Healthcare StrengthHealth coverage includes medical dental vision mental‑health benefits and FSA options. Inclusive elements like transgender‑inclusive coverage and pet insurance are also listed.
  • Flexible BenefitsWork flexibility includes hybrid and fully remote options in approved locations. Employees can choose in‑office hybrid or fully remote setups where supported.

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The Company
HQ: Helsinki
805 Employees
Year Founded: 2013

What We Do

We solve for advertising campaign and creative complexities - both key elements to the time/money savings and performance that brands agencies and businesses seek. Our unified platform combines media creative and intelligence offering end-to-end workflows powered by AI across the open and closed web. With over 700 brands and advertisers we've proven that dynamic and personalized creative makes advertising impactful. We are on a mission to transform the advertising experience for brands and their consumers. ⚡️

Why Work With Us

As a fast-paced growth company we offer opportunities to maximize learning and amplify impact. Our culture and values have always been the secret sauce of our growth. They define how we aspire to build our adtech product whom we hire and reward and how we work towards a shared vision. Join us in moving advertising forward.

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Smartly Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We are a hybrid workplace where Smartlies have the flexibility of hybrid work combining office and work from home. We also offer programs for short-term remote work globally.

Typical time on-site: 3 days a week
HQHelsinki FI
MX
Berlin DE
Chicago IL
Dubai
London GB
Los Angeles CA
New York NY
San Francisco CA
Singapore
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