Customer Segmentation Specialist

Reuters is seeking an individual who can apply their experience in audience segmentation platforms & data transformation to our CDP strategy and operational processes.

About The Role

In this opportunity as Customer Segmentation Specialist, you will:

• Serve as the centralized point of contact, SME & operational manager of Reuters audience segmentation platforms. Responsible for driving innovation through data transformation & audience segmentation strategies

• Be responsible for developing, implementing and executing customer data transformation roadmaps, lead strategy decisions across data migration initiatives & oversee prioritization of transformation & transformation logic or customer data sets & audience segmentation

• Develop & maintain platform and data requirements, identify new data sources, develop audience models and enable new activation opportunities

• Be responsible for partnering with internal business partners in developing, governing, and implementing audience strategies through cross-functional collaboration within our CDP (Customer Data Platform)

• Work hand-in-hand with data engineering to prioritize transformation of high-value data sets & manage data migration timelines & deliverables based on internal prioritization

• Create processes for segment audits and governance, data sharing, permissioning & privacy approvals

• Require the ability to streamline audience solutions globally while accounting for nuanced use cases and various global constraints

• Stay apprised of the security requirements and implementation for the platform.

• Stay apprised of high-level product roadmap initiatives and identifying strategic opportunities for testing

About You

You're a fit for the role of Customer Segmentation Specialist if your background includes:

• 5+ years of relevant business/industry work leading customer segmentation and audience delivery processes and strategies

• Strong analytical skills and capability to translate business requirements into technical requirements

• Strong understanding of customer profile segmentation and experience in 360-degree view of customers in CDP for further analytical processing and decision making

• Hands-on knowledge of SQL, data modelling, data warehouses & understand of ETL, Reverse ETL, data quality / cleansing and identity resolution. Knowledge of Snowflake and DBT are a plus

• Experience with customer segmentation platforms, marketing technology, modern & medallion data architectures, and the evolution of people-based marketing

• Strong interest in AI and potential applications to increase efficiencies or governance within customer data segmentation environments

• Demonstrated ability to work with cross functional teams and coordinating resources to deliver projects

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What's in it For You?
You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:

• Hybrid Work Model: We've adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected
• Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: flexible vacation, two company-wide Mental Health Days Off; work from another location for up to a total of 8 weeks in a year, 4 of those weeks can be out of the country and the remaining in the country, Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
• Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
• Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters café networking.
• Social Impact: Ten employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact.
• Purpose Driven Work: We have a superpower that we've never talked about with as much pride as we should - we are one of the only companies on the planet that helps its customers pursue justice, truth and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.

Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we've been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world's most global news services - Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.

We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.

Accessibility

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.

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More information about Thomson Reuters can be found on https://thomsonreuters.com.