Job Description
Team: Marketing
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Digital & Field Events Marketer based in the United States.
This role is a high-ownership opportunity to build and scale an events function from the ground up, blending field marketing, digital events, and full-funnel pipeline impact. You will own the strategy and execution of in-person and virtual events, including trade shows, conferences, webinars, and podcasts, ensuring each activation drives measurable engagement and revenue outcomes. Operating in a fast-paced, startup-like environment, you will have full autonomy to shape the events calendar, vendor ecosystem, and execution standards. You will act as the on-the-ground face of the organization at key industry events while also driving digital amplification through webinars and online experiences. The role is deeply cross-functional, partnering closely with sales, marketing, and product teams to convert event activity into qualified pipeline. It is ideal for a highly organized, hands-on marketer who thrives in dynamic environments and enjoys building programs from scratch.
Accountabilities:
- Own the end-to-end events strategy across field and digital channels, including trade shows, conferences, webinars, podcasts, and smaller customer-facing events.
- Build and maintain a rolling 12-month events calendar aligned to ICP targeting, pipeline goals, and revenue priorities.
- Research, evaluate, and select high-impact industry events while optimizing for reach, relevance, and ROI.
- Negotiate contracts with event organizers, vendors, and venues to secure sponsorships, booth placements, speaking opportunities, and cost-efficient packages.
- Plan and execute all event logistics, including booth design, shipping, swag, lead capture systems, travel coordination, AV, and on-site operations.
- Serve as the on-site lead for all in-person events, ensuring seamless execution, brand presence, and real-time problem-solving.
- Partner with sales teams to drive pre-event meeting bookings, on-site engagements, and post-event pipeline conversion.
- Develop and execute pre- and post-event marketing campaigns, including email outreach, landing pages, paid promotion, and social amplification.
- Define event KPIs, track performance, and deliver post-event reporting tied to leads, meetings, pipeline, and ROI.
- Own event budgets, ensuring accurate forecasting, cost control, and effective allocation of resources across initiatives.
- 1–4 years of experience in event marketing, field marketing, or event coordination within B2B or technology environments.
- Proven ability to manage events end-to-end, including planning, execution, and post-event reporting.
- Experience managing budgets, vendor relationships, and event logistics in fast-paced environments.
- Strong understanding of event KPIs and ability to connect event activity to pipeline and revenue impact.
- Demonstrated ability to use AI tools to improve workflows (e.g., research, outreach, reporting, content creation, or lead management).
- Familiarity with CRM tools such as HubSpot or similar platforms.
- Strong project management skills with the ability to manage multiple timelines, vendors, and stakeholders simultaneously.
- Excellent communication and interpersonal skills, with confidence engaging executives, internal teams, and prospects.
- Comfortable working in high-pressure environments where adaptability and quick problem-solving are essential.
- Willingness and ability to travel 30–50% across North America, with occasional international travel.
- Competitive salary range of $80,000 – $100,000 annually.
- Performance-based bonus opportunities.
- Health insurance coverage.
- Paid time off and holidays.
- Access to productivity and upskilling software tools.
- High autonomy with ownership of a core revenue-driving function.
- Fast-track growth opportunities for high performers and potential leadership progression.
- Direct exposure to senior leadership and founding team members.
- Dynamic, low-bureaucracy environment with high visibility and impact.
Requirements
Benefits
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Date Posted
06/30/2026
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