Digital Marketing Specialist

Winning the race to bring new healthcare products safely to a waiting world drives Rapid Micro Biosystems (RMB) to combine today’s innovative technologies as never before. Your career at RMB puts you at the center of diverse global teams that span robotics, AI, Machine Learning, imaging, microbiology, and more, re-shaping how urgently needed pharmaceuticals are made, tested, and released for decades to come. The sky’s the limit.

Careers at RMB are fast-moving, with the high growth you’d expect from a world leader in microbiology automation. Advancement at RMB affords an opportunity to achieve your personal goals and develop your passions, in an inclusive environment where every employee has the resources and opportunities to hone their skills. You’ll do more, learn more, and have the ability to make a profound impact on our business.

The Digital Marketing Specialist is primarily responsible for researching and promoting Rapid Micro Biosystem’s products and services online via blogs, social media and website content. Responsible for daily management of the Rapid Micro Biosystem’s website,integrating our digital activities seamlessly within extended marketing campaign tactical execution in an omnichannel, customer-centric approach for a unified and consistent customer experience. Monitoring online consumer behavior and working with the marketing team to create targeted campaigns to increase site traffic and sales. Research market trends and create/optimize product campaigns.A creative team player with a passion for digital marketing who is a pivotal part of our marketing team.

Duties and Responsibilities:

• Research advertising trends 
• Decide on appropriate placement of ads 
• Determine what content will reach customers 
• Develop projects to create content 
• Publish digital marketing content online 
• Implement email marketing campaigns 
• Implement social media paid campaigns 
• Measure digital traffic 
• Monitor social media and Google Analytics

Qualifications:

• Education: B.S. in Marketingor related field plus relevant working experience (i.e., B.S. with 3+ years) 
• Preference is with experience in the Pharmaceutical Industry or equivalent life science discipline. 
• Proven work experience as a Digital Marketing Specialist or similar role 
• Familiarity with B2B and B2C advertising campaigns 
• Hands-on experience with web content management tools, like HubSpot 
• Expertise in Salesforce, Pardot and Excel 
• Expertisein SEO and Google Analytics 
• Experience with marketing campaigns on social media
• Strong communication, writing and presentation skills 
• Demonstrated decision making capabilities, and success as agent of change. 
• Excellent interpersonal and communication skills, as well as the ability to motivate and lead. 

ABOUT RAPID MICRO BIOSYSTEMS:

Rapid Micro Biosystems creates, sells, validates, and services innovative products for fast, accurate, and efficient detection of microbial contamination in the manufacture of pharmaceuticals, biologics, biotechnology products, medical devices, and personal care products.

The company’s Growth Direct™—the first and only growth-based system to automate rapid compendial QC Micro testing—ensures data integrity, compliance, and operational efficiencies driven by rapid methods and automation.

Rapid Micro Biosystems is dedicated to providing groundbreaking technology and products to support companies in their journey to achieve greater reliability, efficiency, and better predictability, ultimately providing higher quality products for improved patient outcomes.

Rapid Micro Biosystems is headquartered in Lexington, Massachusetts. Our research & development, and manufacturing operations are located in Lowell, Massachusetts. Additionally, we maintain field offices in Freising, Germany; Switzerland, and Singapore.

Equal Opportunity:

Rapid Micro Biosystems is committed to the principle of equal employment opportunity. Applicants for employment and employees are reviewed on their individual qualifications for a position. Under no circumstances will Rapid Micro Biosystems discriminate against qualified persons on the basis of race, color, religious creed, retaliation, national origin, ancestry, sexual orientation, gender identity, disability, mental illness, genetics, choice of health insurance, marital status, age, veteran status, or any other basis prohibited under applicable law.