Director, Growth Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director, Growth Marketing based in United States.

This is an exciting opportunity to lead growth marketing initiatives that directly influence customer acquisition, pipeline generation, and revenue growth across a diverse portfolio of brands. You will develop data-driven marketing strategies, optimize the buyer journey, and lead high-performing campaigns across multiple channels. Working closely with sales, product marketing, creative, and marketing operations teams, you will help align go-to-market execution with business objectives. This leadership role combines strategic planning, analytical thinking, and team development in a collaborative, fast-paced environment. You will have the opportunity to shape marketing performance through experimentation, innovation, and continuous optimization while building scalable growth programs that deliver measurable business results.

The Director, Growth Marketing will lead demand generation initiatives, optimize marketing performance across the customer lifecycle, and drive collaboration across commercial teams to accelerate business growth.

• Develop and execute annual and quarterly growth marketing strategies aligned with revenue targets and business priorities.
• Identify market opportunities, customer segments, and growth initiatives to maximize acquisition and pipeline generation.
• Own marketing-sourced and marketing-influenced pipeline goals while optimizing campaign performance across the entire buyer journey.
• Design, launch, and manage integrated multi-channel marketing campaigns that drive engagement, conversion, and customer acquisition.
• Analyze funnel performance, identify conversion bottlenecks, and implement strategies to improve pipeline velocity and marketing efficiency.
• Partner closely with Sales and SDR leadership to strengthen lead management, qualification processes, and sales handoffs.
• Collaborate with Product Marketing, Creative, and Marketing Operations teams to ensure consistent messaging, effective campaign execution, and accurate performance reporting.
• Lead, mentor, and develop the Growth Marketing team by establishing clear objectives, promoting accountability, and fostering a culture of experimentation and continuous improvement.
• Optimize marketing automation, attribution models, and reporting capabilities to improve decision-making and campaign effectiveness.
• Monitor key performance indicators and present actionable insights to senior leadership to support strategic business decisions.

Requirements:

The ideal candidate is a strategic marketing leader with deep expertise in demand generation, revenue marketing, and cross-functional leadership. They should possess strong analytical skills, a customer-centric mindset, and a proven ability to build high-performing teams.

• 7+ years of B2B marketing experience with a strong focus on growth marketing, demand generation, or revenue marketing.
• 3+ years of experience leading and developing marketing teams.
• Demonstrated success driving qualified pipeline growth and measurable revenue outcomes.
• Experience designing and executing integrated multi-channel marketing campaigns.
• Strong collaboration experience working alongside Sales, SDR, Product Marketing, Creative, and Marketing Operations teams.
• Proficiency with CRM platforms, marketing automation systems, and marketing analytics tools.
• Strong analytical and problem-solving skills with the ability to interpret data and optimize marketing performance.
• Excellent communication, presentation, and stakeholder management skills.
• Ability to balance strategic planning with hands-on execution in a fast-paced, evolving environment.
• Leadership mindset with a passion for coaching teams, encouraging innovation, and driving continuous improvement.

Benefits:

• Competitive salary based on experience, qualifications, and location.
• Comprehensive medical, dental, and vision insurance.
• Disability and life insurance coverage.
• 401(k) retirement plan with company matching.
• Supplemental employee benefits.
• Generous paid maternity and parental bonding leave.
• Flexible work schedules and remote work opportunities.
• Generous paid time off and 13 paid company holidays.
• Physical fitness reimbursement program.
• Discounts on travel, dining, and entertainment.
• Casual and collaborative work environment that supports professional growth and work-life balance.