Email Marketing Manager

ABOUT RUBRIK

Rubrik is on a mission to secure the world's data. As a leader in Zero Trust Data Security™ Rubrik helps organizations across industries achieve business resilience against cyberattacks malicious insiders and operational disruptions. Our platform delivers data security posture data threat analytics data observability and data recovery — enabling teams to protect data wherever it lives: on-premises in the cloud or at the edge.

POSITION SUMMARY

The Email Marketing Manager will be a critical contributor within Rubrik's Digital Marketing team owning end-to-end execution of email marketing programs that drive pipeline and revenue. Sitting at the intersection of demand generation and digital media this role is responsible for email nurture strategy batch/blast campaigns paid email placements paid digital advertising support and paid newsletter sponsorships. The ideal candidate is a data-driven marketer who thrives in a fast-paced collaborative environment and brings a strong command of marketing automation analytics and cross-functional execution.

Email Nurture Programs

•     Design build and optimize multi-touch email nurture sequences that guide prospects through the buyer journey.
•     Partner with content demand gen and sales development to develop audience segmentation and personalization strategies.
•     Monitor engagement metrics and apply A/B testing to continuously improve open rates click-through rates and conversion.

Email Blasts & Campaign Execution

•     Manage end-to-end production and deployment of batch email campaigns including list segmentation QA scheduling and reporting.
•     Coordinate with field marketing content and product teams to align email sends with campaign calendars and product launches.
•     Ensure all campaigns adhere to CAN-SPAM GDPR and other applicable email compliance standards.

Paid Email & Paid Newsletters

•     Own Rubrik's paid email placements with third-party publishers and media vendors including negotiating placements briefing creative and measuring ROI.
•     Manage paid newsletter sponsorships across industry publications targeting security IT and cloud audiences.
•     Track spend pacing and performance across paid email programs and report results to stakeholders.

Paid Ads Support

•     Collaborate with the paid media team to align email and paid ad messaging landing pages and audience targeting.
•     Support retargeting and account-based programs that span email and paid channels.

Analytics & Reporting

•     Build and maintain dashboards to track email program performance including pipeline influence engagement and list health.
•     Present regular performance reviews to Digital Marketing leadership with data-backed insights and optimization recommendations.

Experience You'll Need

•     7+ years of B2B email marketing experience preferably in a technology or SaaS company.
•     Hands-on expertise managing email campaigns in Marketo including smart campaigns program templates and engagement programs.
•     Proficiency with Salesforce CRM for lead management campaign attribution and pipeline reporting.
•     Experience building and interpreting dashboards and data visualizations in Tableau.
•     Comfortable working across G Suite (Google Docs Sheets Slides Drive) for day-to-day collaboration and documentation.
•     Strong understanding of audience segmentation lead lifecycle stages and email deliverability best practices.
•     Demonstrated ability to manage multiple campaigns simultaneously meeting deadlines in a high-velocity environment.
•     Excellent written communication skills with a high attention to detail for copy layout and QA.
•     Experience managing vendor relationships for paid email and newsletter programs.
•     Tools- Marketo Salesforce Tableau G Suite

PREFERRED QUALIFICATIONS

•     Familiarity with AI-assisted marketing workflows using Anthropic's Claude or similar LLM tools for content ideation personalization at scale and campaign analysis.
•     Experience with Jira or similar project management tools for tracking campaign deliverables and cross-functional work.
•     Knowledge of Knak or comparable email design platforms for template creation and brand-compliant email builds.
•     Hands-on experience with TransPerfect or other localization/translation management platforms for global campaign execution.
•     Working knowledge of ZoomInfo for contact data enrichment audience building and intent-based targeting.
•     Background in account-based marketing (ABM) with exposure to ABM platforms and tiered account strategies.
•     Experience with paid media platforms (LinkedIn Google 6sense or similar) as a complement to email programs.
•     Nice-to-Have Tools-  Anthropic (Claude) Jira Knak TransPerfect ZoomInfo

WHAT SUCCESS LOOKS LIKE

•     Email nurture programs with measurable improvements in MQL-to-opportunity conversion rates within the first two quarters.
•     A reliable scalable email operations process with clear QA standards and documentation.
•     A paid email and newsletter portfolio that delivers qualified pipeline at efficient CPL targets.
•     Strong cross-functional relationships with content demand gen sales development and field marketing teams.
•     Regular trusted reporting that helps leadership understand email's contribution to overall pipeline.

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What We Do

Rubrik (NYSE: RBRK) the Security and AI Operations Company leads at the intersection of data protection cyber resilience and enterprise AI acceleration. Rubrik Security Cloud delivers complete cyber resilience by securing monitoring and recovering data identities and workloads across clouds. Rubrik Agent Cloud accelerates trusted AI agent deployments at scale by monitoring and auditing agentic actions enforcing real-time guardrails fine-tuning for accuracy and undoing agentic mistakes.

Why Work With Us

At Rubrik we believe in the Power of You. You have limitless potential to grow innovate and create meaningful impact. United by our purposeful mission we empower you to boldly pursue your ambitions shape the future of cybersecurity and make your unique mark on what we're building. Join us and unlock your infinite potential.

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