Lifecycle Marketing Strategist

Requirements:

• 5+ years of experience in lifecycle marketing, CRM, retention marketing, or customer engagement strategy roles.
• Proven track record of building and optimizing full customer journeys across multiple lifecycle stages.
• Strong hands-on experience managing multi-channel campaigns across email, SMS, push notifications, chatbots, and direct mail.
• Expertise in segmentation, personalization, journey automation, A/B testing, and performance optimization.
• Strong analytical skills with the ability to interpret data, identify trends, and translate insights into strategy.
• Experience using CRM and lifecycle marketing tools such as Iterable, Intercom, Mixpanel, or similar platforms.
• Excellent project management and organizational skills with the ability to manage multiple initiatives in a fast-paced environment.
• Strong communication skills with the ability to provide clear, proactive updates to cross-functional stakeholders.
• Ability to work independently in a remote-first environment with reliable digital infrastructure.

Benefits:

• Remote-first work environment with flexibility to work from anywhere.
• Unlimited paid time off to support work-life balance.
• Paid holidays based on country of residence.
• Pro-rated 13th-month bonus in eligible regions.
• Referral bonus program.
• Financial support for online learning and professional development.
• Collaborative, global, and inclusive team culture.
• Engaging virtual events and employee activities.