Marketing Co-ordinator - Sports
Job Description
Sports Marketing Coordinator (Part time covering weekends)
Location: Remote US, preference for East Coast time zone
Hours (ET):
10am - 3pm Saturday
8am - 1pm Sunday
About Spotlight Sports Group:
Spotlight Sports Group is a global media and technology company specialising in sports betting content and data. We have over 500 staff, and operate multiple award-winning B2C brands including Racing Post, MyRacing, Soccerbase & Free Super Tips in the UK. In the US we operate Pickswise & Fantasy Alarm. Our other businesses in the group are ICS-digital and ICS-translate. Our global B2B division provides sports betting and fantasy sports content, media partnerships (including a joint venture with Spanish publisher, AS) & much more.
Overall job purpose:
Provide marketing coverage assisting in planning, executing, and analyzing x-channel marketing campaigns and the tools that efficiently enable that. Follow the marketing strategy and ensure consistent communication of the value proposition. Build our audience and the proportion of our audience monetized by supporting the development of data-led customer journeys. Identify growth opportunities across acquisition, up-sell, and reactivation around the marquee sporting events.
Accountabilities:
- Work with the team to implement marketing plans that include CRM (automated and manual programming), social media, and other marketing-related duties.
- Assist in branded advertising campaigns, and support the marketing and design teams by coordinating and collating content.
- Coordinate creative assets to traffic all advertising efforts to appropriate channels
- Manage all internal communication systems.
- Create, maintain and strengthen the organization's overall brand through all media avenues.
- Organize and streamline service offerings into user-friendly concepts.
- Help manage affiliates and other promotional partners.
- Coordinate product merchandising throughout content from editorial through to video.
Requirements
Essential skills and experience:
- Loves sports and has a keen organic interest in fantasy sports and sports wagering
- Flawless attention to detail and ability to manage multiple projects simultaneously
- Natural, strong copywriting skills
- Solid organizational skills and detail-oriented
- Ability to work under pressure and meet strict deadlines
- Creative mind with superb written and verbal communication skills
Desirable skills
- Experience in email marketing, content management, advertising concepts, and digital marketing solutions (ie: Facebook Ads, Google Ads, etc)
- Knowledge of social media best practices and experience in content posting on all social media platforms
- Proficient in Google tools, Photoshop, and web editing packages
Date Posted
09/29/2022
Views
5
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