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Job description
Job Title: Senior Marketing Manager – Grow the Brand That Helps Families Begin
Location:Remote (USA preferred)
Type:Full-time
Salary:$5,000–$8,000 USD/month (commensurate with experience and strategic scope)
About I Am Fertility
We are a therapeutic fertility company helping women and couples who are struggling to conceive. Our unique approach blends mindset coaching, emotional wellness, and clinical support to unlock the power of the mind-body connection on the fertility journey. We partner with leading IVF and hormonal clinics while providing subscription-based digital therapy and community support.
This isn’t just another marketing role. It's a chance to lead a heartfelt mission—bringing hope to those navigating the most personal and emotional chapters of their lives.
The Opportunity
We’re seeking astrategic and emotionally intelligent Senior Marketing Managerto lead our brand growth across digital, community, and partner channels. Your job is to connect with women and couples in a deeply human way—helping them discover that they're not alone, and that support is available.
You will shape a modern wellness brand at the intersection ofmental health, reproductive care, andtherapeutic coaching.
What You’ll Do
• Design & implement our go-to-market strategy(GTM) across the U.S. and international markets
• Create powerfulstory-led marketing campaignsthat speak to the emotions, pain points, and dreams of our core audience
• Managepaid media, organic content, influencer partnerships, SEO, email nurturing, and lead-gen funnels
• Own thedigital footprint—from landing pages and social presence to Google reviews and retargeting
• Help buildtrust-based content: articles, videos, testimonials, and patient journeys
• Collaborate with therapy, coaching, and clinic teams todrive high-quality patient acquisition
• Plan and overseeawareness campaigns, virtual events, webinars, and podcasts
• Monitor KPIs, campaign performance, and ROI to inform decisions
You’ll Thrive in This Role If You…
• Have5+ years in digital or brand marketing, withat least 2 years in fertility, women’s health, wellness, or healthcare
• Understandhow to speak to emotionally sensitive topicslike infertility, IVF, hormonal imbalances, and mental health
• Know how to balancewarmth, evidence, and compliancein marketing messaging
• Have experience building or scalingsubscription-based wellness platforms(preferred)
• Are a confident strategist but equally comfortable rolling up your sleeves
• Understandethical advertisingand what buildstrust with vulnerable audiences
• Are fluent inEnglish(other languages a bonus but not essential)
• Bring a passion forpurpose-driven brandsand want your work to matter
Why Join Us?
Work with a mission-led, female-focused fertility business backed by one of the world’s best-known therapy brands (Marisa Peer)
• Help shape a category-defining brand at theintersection of therapy, fertility, and digital care
• Autonomy to lead campaigns that change lives
• Supportive, flexible remote-first culture
I would encourage you to find out more about working at Marisa Peer via ourAbout Uspage.
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