Marketing Specialist - Wellbeing

Our Company:
PracticeTek is a large and established healthcare technology company, providing comprehensive software solutions to dental, orthodontic, chiropractic, optometry, wellbeing and other healthcare clinics. We empower clinicians and their teams to deliver better patient care through innovative and user-friendly technology. 
At PracticeTek, you'll have the opportunity to: 

• Work with dynamic technology solutions that are constantly evolving to meet the needs of the healthcare industry. 
• Collaborate with a talented and passionate team of individuals who are dedicated to improving the lives of patients and healthcare providers. 
• Make a real impact on the healthcare industry by helping to improve the efficiency and quality of care. 
• Build a rewarding career with opportunities for growth and development. 

The Marketing Department:
The Marketing department serves as a primary growth engine for all of PracticeTek’s business verticals. We are the fuel that drives customer acquisition, conversion and retention through increasing brand awareness and promoting PracticeTek’s products and services. We are the face and voice that represents PracticeTek and its brands. We care as much about our team as
we do about our products. If you are looking for a role in a team that is the voice of PracticeTek and has the mentality of a start-up with the resources of a legacy brand, then the Marketing department is right for you.
The Career Opportunity: 
Support marketing initiatives across our wellbeing portfolio by executing tactical marketing activities and providing analytical support to the broader marketing team. This role serves as an entry point into our product marketing organization, offering exposure to strategic marketing initiatives while developing core marketing skills.
The position is remote eligible
Areas of Accountability: 
The Marketing Specialist has responsibility for the following outcomes:

• Execute marketing campaigns and programs including email campaigns, social media content, and promotional materials
• Maintain marketing analytics dashboards and prepare regular performance reports
• Support product launches and marketing events through content creation and coordination
• Assist in competitive research and market analysis projects
• Manage and update marketing collateral library and digital assets

Competencies for Success

• Bachelor's degree in Marketing, Business, or related field
• 0-2 years of marketing experience
• Strong analytical and data interpretation skills
• Excellent written and verbal communication abilities
• Proficiency in Microsoft Office suite and marketing automation tools
• Detail-oriented with strong project management skills

At PracticeTek we carefully consider a wide range of compensation factors to determine our offers of employment. This includes internal and external market factors as well as your individual experience and skills. These considerations can cause compensation to vary but we reasonably expect to pay between $60,150 - $124,850 for this position.
PracticeTek is an Equal Opportunity Employer that values employees with a broad cross-cultural perspective. We strive to create an inclusive environment, empower employees, and embrace diversity. We encourage everyone to respond. All applicants will receive fair and impartial treatment without regard to race, color, religion, sex, national origin, ancestry, citizenship status, age, legally protected physical or mental disability, protected veteran status, status in the U.S. uniformed services, sexual orientation, gender identity or expression, marital status, genetic information or on any other basis which is protected under applicable federal, state, or local law.