Senior Competitive Intelligence Manager
Job Description
- Monitoring competitor activities via Crayon, events, earnings calls, etc.
- Synthesizing competitor movements into CI newsletter, alerts, and executive reports
- Creating and maintaining competitive battlecards and related messaging for sales and campaign content
- Partnering with our Research & Insights team to conduct market research in support of new opportunities and market sizing
- Conducting deep technical research on tier 1 competitors using various methodologies
- Becoming the go-to person for marketing, product, sales, and executive teams on competitive insights, to influence Dropbox’s product roadmap and strategies
- Developing a broad understanding of the document workflow and collaboration spaces and be able to identify technology advancements made by competitors
- Understanding technology trends relevant to our market space to identify opportunities to differentiate and make threat assessments with respect to competitive positioning
- Collaborating with Sales Operations in gathering and analyzing competitive data during various stages of the sales cycle
- Contributing to the building of competitive assets and collateral that simplify technical and product details, to be easily consumed and appreciated by non-technical audiences
- Contributing to sales enablement for all field-facing teams within Dropbox
- 8+ years of work experience, with 5+ years in marketing or product marketing
- At least 2 years of relevant experience in competitive intelligence, market research, consumer insights, brand/marketing strategy, business intelligence, or other strategic roles supporting go-to-market initiatives
- Successful history of executing and analyzing market research and/or competitive intelligence projects
- Marketing competencies across GTM messaging, customer insights, content creation, and storytelling
- Efficient, highly productive, and results-focused multi-tasker with an extremely organized and detail-oriented approach
- Ability to navigate ambiguity and be willing to learn new things with a positive attitude
- Strong project and organizational skills with the ability to optimally structure and prioritize work
- Excellent communication skills (written, verbal, visual), both for internal audiences and customer-facing messaging
- Able to drive qualitative and quantitative research and analysis, synthesize actionable insights, and present clear recommendations
- Takes ownership: when encountering barriers, unblocks self by proactively assessing and eliminating the root cause
- Proven customer-centricity and skills creating quality customer-facing content, with a demonstrated understanding of requirements across mediums (email, web, etc.) and phases of the customer lifecycle
- Bonus if you have an MBA, but it’s not required
- Competitive medical, dental and vision coverage
- (US Only) Competitive 401(k) Plan with a generous company match and immediate vesting
- Flexible Time Off/Paid Time Off, paid holidays, 11 Company-wide PTO days, Volunteer time off and more
- Protection Plans including; Life Insurance, Disability Insurance and Travel benefit plans
- Perks Allowance to be used on what matters most to you, whether that’s wellness, learning and development, food & groceries, and much more
- Parental benefits including; Parental Leave, Child and Adult Care, Day Care FSA (US Only), Fertility Benefits (US Only), Adoption and Surrogacy support and Lactation Support
- Mental Health and Wellness benefits
- Free Dropbox space for your friends and family
Date Posted
09/01/2022
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