Senior Digital Marketing Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Digital Marketing Manager based in United States.

This role offers the opportunity to lead and scale a digital marketing engine within a fast-growing technology environment.
You will own key demand generation channels, optimize performance, and build the measurement systems needed to drive smarter business decisions.
The position combines hands-on channel management, strategic planning, analytics, and cross-functional collaboration.
You will shape digital growth initiatives across SEO, paid media, AI-driven search, email marketing, and website optimization.
The ideal candidate is a data-driven marketer who can execute independently while influencing strategy and communicating insights to leadership.
This is a high-impact opportunity to build scalable marketing foundations and directly contribute to revenue growth.

• Own and optimize the digital demand generation strategy across paid search, SEO, AI search visibility, email marketing, and website performance channels.
• Develop technical and content SEO strategies while improving visibility across emerging AI-powered search platforms and answer engines.
• Manage paid media programs, including agency relationships, budget allocation, campaign strategy, and performance optimization.
• Lead lifecycle and email marketing initiatives, including audience segmentation, nurture programs, deliverability improvements, and campaign performance tracking.
• Drive website optimization efforts focused on inbound conversion, user experience improvements, and coordination of website updates.
• Partner with content teams to define high-impact content strategies and oversee external contributors, contractors, and AI-supported content workflows.
• Build attribution frameworks, dashboards, and reporting systems using platforms such as HubSpot and Salesforce to improve visibility into marketing performance.
• Create executive-level reports that translate channel performance, trends, and insights into clear business recommendations.
• Manage marketing agencies, contractors, and vendors to ensure high-quality execution and alignment with business goals.
• Establish channel budgets, prioritize investments, and optimize spending based on measurable outcomes.
• Continuously identify opportunities to improve marketing processes, automation, and performance in a fast-changing digital landscape.

Requirements

• 5+ years of experience in digital marketing, ideally within a B2B SaaS or technology-focused environment.
• Strong hands-on experience managing paid search, SEO, and digital acquisition channels, including working with external agencies and vendors.
• Demonstrated expertise in AI search optimization, including AI visibility strategies, LLM citation tracking, answer-engine optimization, or related emerging technologies.
• Ability to independently build marketing reports, dashboards, and attribution frameworks using tools such as HubSpot and Salesforce.
• Experience using AI tools such as ChatGPT, Claude, or similar platforms to create workflows, automate processes, support analysis, and improve marketing operations.
• Strong analytical mindset with the ability to interpret performance data and turn insights into actionable strategies.
• Experience presenting executive-level reporting and communicating marketing performance in a clear business context.
• Proven ability to manage agencies, contractors, and content contributors while maintaining quality standards.
• Strong editorial judgment and understanding of content strategy and optimization principles.
• Comfortable working in an early-stage, fast-paced environment with evolving priorities and limited resources.
• Self-directed, adaptable, and focused on measurable results.

Benefits

• Competitive estimated salary range of $120,000 - $160,000 USD.
• Equity participation opportunities.
• Fully remote work environment.
• Comprehensive insurance and employee benefits.
• Unlimited paid time off.
• Monthly wellness credit of $150.
• Opportunity to make a measurable impact within a rapidly growing technology company.
• Close collaboration with experienced leaders and cross-functional teams.
• Continuous learning opportunities and exposure to emerging marketing technologies.
• Opportunity to help shape marketing strategy, systems, and growth initiatives from the ground up.