Senior Marketing Director (Ecomm)

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Marketing Director (Ecomm) in United States.

This is a high-impact leadership opportunity for a strategic marketing expert who thrives at the intersection of business growth, client consulting, and digital performance. In this role, you will guide a portfolio of ecommerce and B2B clients, serving as a trusted advisor responsible for driving measurable business outcomes. Working alongside cross-functional specialists, you will develop growth strategies, oversee execution across multiple channels, and help clients navigate critical business decisions that influence long-term success. The position combines executive-level consulting, marketing leadership, financial acumen, and operational oversight within a collaborative and performance-driven environment. Ideal for someone who enjoys solving complex growth challenges, this role offers significant influence, autonomy, and visibility across diverse industries.

• Serve as the primary strategic advisor for a portfolio of ecommerce and B2B clients, building strong executive-level relationships and acting as a trusted partner throughout the engagement lifecycle.
• Lead the development of quarterly strategic plans and monthly roadmaps, identifying growth opportunities, prioritizing initiatives, and allocating resources across marketing channels.
• Direct cross-functional teams spanning paid media, creative, lifecycle marketing, SEO, development, and analytics to ensure effective execution and alignment with business objectives.
• Establish performance targets, monitor key metrics, and translate data insights into actionable recommendations that improve growth, profitability, and customer acquisition.
• Provide strategic guidance beyond marketing when necessary, advising on areas such as pricing, product positioning, customer experience, and business operations.
• Oversee client reporting, performance reviews, and business presentations, clearly communicating outcomes, opportunities, and strategic direction.
• Manage account profitability by balancing scope, resource allocation, and client impact while maintaining strong operational performance.
• Lead new client assessments, onboarding initiatives, and strategic kickoffs to ensure successful engagement launches and long-term partnerships.
• Continuously evaluate market trends, performance data, and emerging opportunities to refine strategies and maximize business results.

Requirements:

• Minimum of 6 years of experience in digital marketing, including at least 3 years leading multi-channel marketing strategies for client-facing accounts.
• Demonstrated expertise in both ecommerce and B2B marketing environments, with the ability to adapt strategies to different business models and growth objectives.
• Strong understanding of financial performance metrics, business planning, profit and loss analysis, and commercial decision-making.
• Advanced knowledge of key marketing performance indicators, including customer acquisition, lifetime value, conversion optimization, profitability metrics, pipeline generation, and revenue growth.
• Proven ability to interpret complex data, identify opportunities, and make strategic recommendations with confidence and clarity.
• Hands-on experience with ecommerce platforms, customer relationship management systems, marketing automation tools, analytics platforms, and digital advertising ecosystems.
• Daily proficiency using AI-powered tools to enhance planning, analysis, reporting, and strategic execution.
• Working knowledge of SEO, CRO, lifecycle marketing, email marketing, social media, and paid acquisition strategies.
• Excellent communication, presentation, and stakeholder management skills, with the ability to influence decision-makers and build long-term trust.
• Strong organizational skills, business acumen, problem-solving abilities, and a commitment to continuous learning and professional growth.
• Previous agency experience is highly preferred.

Benefits:

• Comprehensive medical, dental, and vision healthcare coverage.
• Retirement savings plans, including 401(k) and IRA options.
• Generous paid time off, including vacation, sick leave, and public holidays.
• Fully remote work environment with flexibility and work-life balance.
• Opportunity to lead high-impact marketing initiatives for a diverse portfolio of businesses.
• Collaborative and supportive team culture focused on innovation and continuous improvement.
• Exposure to advanced marketing technologies, AI-driven workflows, and cutting-edge growth strategies.
• Professional development opportunities and ongoing learning support.
• High level of autonomy and influence in shaping client growth and strategic direction.