Specialist, Marketing Programs

Tebra is looking for a Marketing Program Specialist to join our growing Demand Generation team. As we move into our next phase of growth, we're looking for a passionate and dedicated team member to work alongside our Marketing Program Managers and support various marketing programs and channels. The Marketing Programs Specialist will report into the Director, Marketing Programs, and will contribute to multiple highly visible marketing programs—including Nurture and Direct Mail—that are essential to the continued growth of Tebra business You will have the opportunity to assist in the planning, execution, and optimization of campaigns that are sources of both qualified leads and overall revenue  The Tebra Marketing Team has proven success creating reliable, scalable sources of revenue for our company The team is deep and talented, with many years of B2B marketing experience, so there are plenty of opportunities to collaborate with seasoned professionals possessing extensive industry, channel-specific and creative expertise

• Develop a deep understanding of the Tebra solution, the company’s target audiences, and what has been most successful with those audiences to date
• Help to identify, develop, and launch key initiatives around various marketing programs (i.e. email, webinar, direct mail) for our partner, customer, and prospect audiences
• Partner with Demand Gen and Sales leadership to ensure proper lead follow-up and conversion efficiency down-funnel
• Become cross-trained on our existing marketing programs across various channels like email and webinar, and provide operational support as needed
• Help to measure success and contribution to revenue for all of your initiatives

• 1+ years experience in marketing or a related field (tech or SaaS companies preferred)
• Experience with various marketing tech stack tools such as marketing automation tools (Marketo, Pardot, Hubspot), Salesforce, GoToWebinar, Unbounce, etc.
• Familiarity with marketing program best practices and KPIs (email delivery, webinar registrations, conversion reporting, etc.)
• Proven ability to translate target persona information into actionable marketing assets like campaigns, marketing copy, or creative deliverables
• Excellent project management and relationship management skills

Kareo and PatientPop have joined forces to become Tebra, the digital backbone for practice well-being. While our teams are still supporting both products, our new hires and current employees are now united as Team Tebra. 

Tebra aims to unlock better healthcare by helping independent practices bring modernized care to patients everywhere. Well over 100,000 providers trust Tebra to elevate their patient experience, and help them grow their practice. At Tebra, we’re building the future of well-being together. That shared vision for tomorrow begins with compassion and humanity today.

We get to know our customers - and their patients - and look at the world through their lens.

Healthcare is too complex. We aim to simplify it for everyone.

We reject the status quo and solve problems with creativity, perseverance, and a bias to action.

We are diverse, humble, and collaborative. We put the team first and win together.

Life is short and joy is underrated. We take time to have fun and celebrate success.

In addition to our healthcare benefits, we also offer amazing perks! Need work from home basics? We offer a discount through Dell! We also offer a number of resources to help you keep your mind and body healthy. Check out obe Fitness or Gympass for a great workout, or LifeWorks Employee Assistance Program to find mental health resources, along with other resources for everyday occurrences.

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