The Senior Director will lead Integrated Insights & Strategy for primary care products drive commercial brand strategies oversee a team and provide strategic thought partnership to senior leadership focusing on data-driven decision-making and market analytics.

Role Summary
Pfizer is seeking a Senior Director Integrated Insights & Strategy (IIS) supporting a significant portfolio of products in Migraine IM and Antivirals. This individual will lead a team of high functioning individual contributors responsible for driving commercial brand strategy framing business problems and enabling executional excellence. The TL will act as an indispensable thought partner to senior US & Global franchise leads sitting on their respective LTs and leveraging analyses that impact portfolio decisions and overarching strategy. TL will empower their team of strategy & insights leads as well as lifecycle management colleagues to unlock their exceptional intellectual and analytical curiosity driving a spirit of innovation and out-of-the-box thinking that will drive competitive advantage. They will influence senior franchise leads and ensure the highest quality work while inspiring leading and developing new ISE colleagues.
The ideal candidate leverages their outstanding EQ in leading cross-functional teams guiding the overall delivery of exceptional strategic consultancy with a track record of enabling data driven decision making. This candidate has proven thought partnership analytical and strategic capabilities development of innovative techniques that drive business performance and forecasting capabilities. This candidate has a strong entrepreneurial drive thrives on intellectual challenge and strong influence abilities. They are further equipped to manage a team through consistent training mentorship and ongoing support.
Therapeutic Area Strategy

• Provide strategic thought partnership to Migraine IM and Antiviral leads to drive investment decisions.
• Act as strategic partner to frame investigate and answer key business questions related to the identification and evaluation of commercial strategies and tactics.
• Lead the collection of information needs and development of research and data analysis plans.
• Develop and execute creation of in-house knowledge base to drive patient and HCP insights.
• Lead the connection of research and analytics together to tell a compelling and persuasive story and deliver clear and actionable recommendations to senior leadership.

Promotional Performance and Execution Insights

• Lead team that develops and monitors key performance metrics to evaluate and enhance the effectiveness of a brand's promotional activities.
• Lead team that recommends campaign improvement and corrective actions.
• Integrate campaign insights to broader analytic activities to paint the full picture of marketing execution and customer behavior and inform resource allocation decisions.
• Assist in advancing the vision for the future direction of brand activities

Forecasting / Operating Plan Support

• Oversee development of Long-Range Forecasts (LRFs) and Operating Plans.
• Drive the creation of best-in-class AI epi- and trend-based forecast models in partnership with CoE colleagues.
• Review and enhance forecasts or strategic brand plans with strong expertise in ability to qualify and quantify the business opportunity including communicating results and recommendations to senior leadership.
• Ensure accurate effective performance measurement and deliver regular assessments of portfolio performance to leadership including clear articulation of the data and its meaning for the business.

Collaboration with other Analytics Teams
Lead dialogue to integrate insights across various GCA cross-functional teams - Data Science Performance Analytics etc.

• Actively contributes to advancement of team capabilities through thought leadership; seek to share knowledge and expertise with other colleagues making use of knowledge sharing platform.
• Alignment with other analytic teams to ensure cohesive activities with our stakeholders.

Qualifications

• BA/BS in Marketing Psychology Mathematics Statistics or Engineering or similar related field required; MS or MBA preferred.
• 12+ years in consulting or market analytics
• 7+ years at a high-value level (e.g. US & Global) developing data-driven brand strategy for major portfolio (>$3B)
• Knowledge of vaccine space with vaccine data fluency
• Forecasting experience
• Experience leading teams
• Proven ability to synthesize complex data and analyses and communicate effectively
• Strong entrepreneurial drive who thrives on intellectual challenge and raises the bar in terms of quality work
• Defined involvement in helping frame design & execute solutions for challenging business situations
• In-depth knowledge of multiple analytic disciplines including primary and secondary data with a keen understanding of output and quality/timely insight derivation
• Team-orientation and collaborative approach; outstanding listening skills and the ability to manage through influence
• Exceptional intellectual and analytical curiosity a creative visionary who can drive innovation
• Sophisticated executive demeanor comfortable functioning at the highest levels of organizations; excellent presentation skills including strong verbal and writing capabilities
• Ability to work collaboratively in a team environment and to influence and drive change at all levels in an organization
• Ability to communicate complex ideas effectively - both verbally and in writing

Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers develop and coach others oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
Work Location Assignment: Hybrid
Last Date to Apply for Job: 5/8/2026
The annual base salary for this position ranges from $214900.00 to $358100.00. In addition this position is eligible for participation in Pfizer's Global Performance Plan with a bonus target of 22.5% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life's moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution paid vacation holiday and personal days paid caregiver/parental and medical leave and health benefits to include medical prescription drug dental and vision coverage. Learn more at Pfizer Candidate Site - U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa FL or any location outside of the United States.
Relocation assistance may be available based on business needs and/or eligibility.
Candidates must be authorized to be employed in the U.S. by any employer.
U.S. work visa sponsorship (such as TN O-1 H-1B etc.) is not available for this role now or in the future.
Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name address and the type of payments or other value received generally for public disclosure. Subject to further legal review and statutory or regulatory clarification which Pfizer intends to pursue reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse your name address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter please do not hesitate to contact your Talent Acquisition representative.
EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race color religion sex sexual orientation age gender identity or gender expression national origin disability or veteran status. Pfizer also complies with all applicable national state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.
Pfizer endeavors to make www.pfizer.com/careers accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process and/or interviewing please email [email protected] . This is to be used solely for accommodation requests with respect to the accessibility of our website online application process and/or interviewing. Requests for any other reason will not be returned.
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