Sr. Events Marketing Manager (Remote)

We believe that mental health is just as important as physical health. We recognize that mental health issues can be complex and multifaceted and we are dedicated to treating the whole person not just the symptoms.

We aim to create a world where mental health is no longer stigmatized or marginalized but rather is embraced as an integral part of one's overall well-being. 

We believe that by providing quality care that is both evidence-based and compassionate we can empower individuals to take charge of their mental health and achieve their full potential. We are passionate about making a positive impact on the lives of those struggling with mental health issues and we strive to be a force for positive change in the field of mental healthcare.

Rula is a remote-first company. We currently hire in most U.S. states with the exception of Hawaii.

About the Role

As the Sr. Events Marketing Manager at Rula you will own the strategy performance and execution of our national conference portfolio to drive measurable pipeline growth. In this highly cross-functional role you will establish event tiering manage budgets and set ROI targets while partnering closely with Sales and Executive leadership to align each activation with our commercial goals.

Beyond high-level strategy you will collaborate with internal marketing teams to execute cohesive pre- and post-event attendee engagement campaigns while directly managing all central logistics—including vendor relationships booth design branding and swag production.

Required Qualifications

• 7+ years of related professional Marketing experiencewith a focus on event marketing and/or demand generation.

• Proven expertise in architecting large-scale B2B conference strategies within a healthcare health-tech or enterprise software environment

• Experience overseeing large event budgets ($2.45M+ scale) across tier sponsorships printing logistics and vendor execution

• Subject matter expertise level understanding of account-based prospecting architectures (e.g. leveraging HubSpot or Apollo) to secure pre-scheduled meetings with C-suite buyer personas (Payers Health Systems HR leaders)

• Exceptional written communication skills to deliver concise high-level briefing documentation for S-Team and C-suite members before executive deployments

• Ability and willingness to travel up to 30% to steward premier onsite booth presence and manage distributed field resources

Preferred Qualifications

While having the preferred qualifications enhances your candidacy having all of them is not mandatory. We encourage all interested applicants to apply even those who may not meet every preferred requirement.

• Prior experience collaborating directly with clinical or medical affairs teams to navigate and secure formal clinical sign-off on event presentations pitches and compliance-sensitive marketing collateral

• Proficiency utilizing marketing automation systems (e.g. HubSpot) and CRM reporting tools (Salesforce) to calculate multi-touch pipeline attribution tracking leads through to specific downstream healthcare metrics (e.g. covered lives opportunities and patient starts)

• Existing relationships with tier-1 event vendors exhibit houses and logistics partners with a proven track record of scaling an ad-hoc event schedule into a highly repeatable "event machine" portfolio of 30+ national conferences annually

We're serious about your well-being! As part of our team full-time employees receive:

• 100% remote work environment: Working hours to support a healthy work-life balance ensuring you can meet both professional and personal commitments (must be based in United States currently not hiring in Hawaii)

• Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States

• Comprehensive health benefits: Medical dental vision life disability and FSA/HSA

• 401(k) plan access: Start saving for your future

• Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees)

• Paid parental leave: Available for all parents including birthing non-birthing adopting and fostering

• Employee Assistance Program (EAP): Supporting your mental and physical health

• Quarterly department stipend: Fun team-building activities or in-person gatherings

• Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences fostering a sense of community and belonging for all

• Home office stipend: New hire home office stipend & $50 monthly stipend to help cover internet or cell phone expenses

• Wellness at Rula program: Year-round wellness initiatives and a $50/month wellness stipend

Our team

We believe that diversity equity and inclusion are fundamental to our mission of making mental healthcare work for everyone.  We are dedicated to having a culture of inclusion that will support our employees in feeling safe seen heard and valued.

What We Do

We believe that when access to quality mental healthcare improves patients providers and payers all benefit. And that’s why we’re on a mission to make mental healthcare work for everyone. We remove barriers and strengthen connection points between patients providers and payers to improve mental health outcomes. With Rula it’s easy for patients to find a high-quality therapist or psychiatric practitioner who meets their unique needs accepts insurance and is taking new patients. For providers Rula offers the flexibility of private practice while also filling caseloads and offering the necessary behind-the-scenes support. Rula handles the marketing credentialing billing and admin tasks so providers can focus on what they do best: providing care to those in need. Rula is a remote-first company with teams who specialize in the areas of Clinical Partnerships Operations Marketing Engineering Product and more. We’re committed to reimagining how mental health is treated.

Why Work With Us

As a remote company we're intentional about the culture we're building. We write things down we communicate clearly we follow-up and we follow-through. We have high expectations for our team and empower individuals with a high degree of trust and autonomy. In turn we expect that individuals operate with a sense of ownership in everything.

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