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We believe that mental health is just as important as physical health. We recognize that mental health issues can be complex and multifaceted and we are dedicated to treating the whole person not just the symptoms.
We aim to create a world where mental health is no longer stigmatized or marginalized but rather is embraced as an integral part of one's overall well-being.
We believe that by providing quality care that is both evidence-based and compassionate we can empower individuals to take charge of their mental health and achieve their full potential. We are passionate about making a positive impact on the lives of those struggling with mental health issues and we strive to be a force for positive change in the field of mental healthcare.
Rula is a remote-first company. We currently hire in most U.S. states with the exception of Hawaii.
About the Role
We are seeking a Sr. Healthcare Partnerships Associate who thrives in ambiguity and draws energy from building the relationships that drive our mission forward. In this role you are directly responsible for the growth of “sold” providers and the subsequent patient demand and starts within your territory. This is a high-velocity "boots-on-the-ground" sales position requiring you to be in the field at least three days per week. You will own the full sales cycle—utilizing provided lead lists to drive aggressive outbound sourcing consulting and closing providers. You will be responsible for all in-person selling and relationship management for accounts within a 2 hour radius of your major metro while maintaining remote selling strategies for assigned accounts outside that immediate geography. Because of the heavy local travel requirements candidates must reside in the Dallas TX area to be considered for this role.
1 in 5 people are suffering from a mental health issue and fewer than 50% of people are getting help. We need professionals with a track record of overachievement in outbound healthcare sales or business development that are committed to solving this problem with us and hungry to face the hardships of a 0 to 1 environment. You will join a fast-growing team that has already grown 10x this past year at the ground level. You’ll be given the opportunity to make an impact on issues that matter in the world while improving your entrepreneurial skills.
This role includes a base salary plus uncapped variable pay. Your earnings are directly tied to performance with unlimited upside and strong potential to exceed target earnings.
Required Qualifications
3+ years carrying a quota in outbound sales / business development (healthcare preferred) with a track record of strong attainment
2+ years of experience independently self-sourcing a meaningful portion of a sales pipeline through outbound channels including cold calling.
Demonstrated success managing full-cycle deals independently navigating complex objections with tenacity and maintaining rigorous closing discipline.
Strong written and verbal communication skills; comfortable engaging both providers and practice staff
Experience managing customer relationships and deals in a CRM (Salesforce preferred)
Must currently reside in the designated target market (no relocation assistance provided) with reliable transportation to support up to 50% local travel within a 2-hour radius.
Preferred Qualifications
While having the preferred qualifications enhances your candidacy having all of them is not mandatory. We encourage all interested applicants to apply even those who may not meet every preferred requirement.
A proven ability to operate in ambiguous environments leveraging curiosity and experimentation to build new playbooks and process improvements.
Experience selling to a diverse range of personas within healthcare or health systems spanning from individual contributors to executive decision-makers.
Experience operating within a startup environment and navigating the unique challenges of taking a business from 0 to 1
A history of upward professional progression or internal promotion(s) in previous sales or business development roles.
We're serious about your well-being! As part of our team full-time employees receive:
100% remote work environment: Working hours to support a healthy work-life balance ensuring you can meet both professional and personal commitments (must be based in United States currently not hiring in Hawaii)
Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States
Comprehensive health benefits: Medical dental vision life disability and FSA/HSA
401(k) plan access: Start saving for your future
Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees)
Paid parental leave: Available for all parents including birthing non-birthing adopting and fostering
Employee Assistance Program (EAP): Supporting your mental and physical health
Quarterly department stipend: Fun team-building activities or in-person gatherings
Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences fostering a sense of community and belonging for all
Home office stipend: New hire home office stipend & $50 monthly stipend to help cover internet or cell phone expenses
Wellness at Rula program: Year-round wellness initiatives and a $50/month wellness stipend
Our team
We believe that diversity equity and inclusion are fundamental to our mission of making mental healthcare work for everyone. We are dedicated to having a culture of inclusion that will support our employees in feeling safe seen heard and valued.
Skills Required
- 3+ years carrying a quota in outbound sales / business development (healthcare preferred) with a track record of strong attainment
- 2+ years independently self-sourcing a meaningful portion of a sales pipeline through outbound channels including cold calling
- Demonstrated success managing full-cycle deals independently navigating complex objections and maintaining rigorous closing discipline
- Strong written and verbal communication skills; comfortable engaging both providers and practice staff
- Experience managing customer relationships and deals in a CRM (Salesforce preferred)
- Be in the field at least three days per week and reside in the Dallas TX area with reliable transportation to support up to 50% local travel within a 2-hour radius (no relocation assistance)
- Proven ability to operate in ambiguous environments leveraging curiosity and experimentation to build new playbooks and process improvements
- Experience selling to diverse healthcare personas from individual contributors to executive decision-makers
- Experience operating within a startup environment and navigating 0 to 1 challenges
- History of upward professional progression or internal promotion(s) in previous sales or business development roles
What the Team is Saying






Rula Compensation & Benefits Highlights
- Healthcare Strength—Employer-sponsored medical dental and vision coverage is paired with mental health benefits FSAs life and disability insurance and EAP access. Abortion travel support wellness programs and wellness stipends further reinforce health-related support.
- Leave & Time Off Breadth—Unlimited PTO paid holidays sick time bereavement leave and two company-wide shutdown weeks each year are highlighted. These practices emphasize dedicated recovery time and self-care.
- Parental & Family Support—Paid parental leave is available for birthing non-birthing adopting and fostering parents with family medical leave provided in line with FMLA. This breadth signals support for a range of family needs.
Rula Insights
What We Do
We believe that when access to quality mental healthcare improves patients providers and payers all benefit. And that’s why we’re on a mission to make mental healthcare work for everyone. We remove barriers and strengthen connection points between patients providers and payers to improve mental health outcomes. With Rula it’s easy for patients to find a high-quality therapist or psychiatric practitioner who meets their unique needs accepts insurance and is taking new patients. For providers Rula offers the flexibility of private practice while also filling caseloads and offering the necessary behind-the-scenes support. Rula handles the marketing credentialing billing and admin tasks so providers can focus on what they do best: providing care to those in need. Rula is a remote-first company with teams who specialize in the areas of Clinical Partnerships Operations Marketing Engineering Product and more. We’re committed to reimagining how mental health is treated.
Why Work With Us
As a remote company we're intentional about the culture we're building. We write things down we communicate clearly we follow-up and we follow-through. We have high expectations for our team and empower individuals with a high degree of trust and autonomy. In turn we expect that individuals operate with a sense of ownership in everything.
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Rula Offices
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Employees work remotely.
We're a 100% remote company.
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