Sr. Manager Web Experience

Dandy is transforming the massive and antiquated dental industry—an industry worth over $400B. Backed by some of the world’s leading venture capital firms we’re on an ambitious mission to simplify and modernize every function of the dental practice through technology. As we expand our reach globally Dandy is building the operating system for dental offices around the world—empowering clinicians and their teams with technology innovation and world-class support to achieve more for their practices their people and their patients.

About the Role

We are seeking a Sr. Manager Web Experience to join our Growth team and own Dandy’s website as a core pipeline and growth channel. This role is responsible for driving measurable business impact—improving conversion increasing qualified pipeline and scaling our digital presence globally.

You will define the strategy and build the systems that turn our website into a high-performing growth engine spanning conversion rate optimization global expansion and scalable content and CMS operations. You will also play a key role in elevating Dandy’s website to a world-class standard—balancing conversion performance with exceptional design quality.

This is a highly cross-functional role that partners closely with Growth Design and Engineering to scale both the performance and experience of Dandy’s web presence.

What You'll Do

• Own Website-Driven Growth & Pipeline

  • Own and improve website-sourced pipeline and conversion rates across key funnels

  • Partner with Growth Paid and Lifecycle teams to maximize traffic quality and conversion efficiency

  • Build reporting frameworks that connect website performance to revenue outcomes

  • Use analytics (GA4 behavioral tools) to identify friction points and prioritize high-impact opportunities

• Build & Scale a High-Performing Web Engine

  • Develop and scale a structured CRO and experimentation program

  • Establish a data-driven roadmap grounded in user behavior and business impact

  • Increase experimentation velocity and continuously improve funnel performance

• Lead Web Strategy & Global Expansion

  • Define and execute the roadmap for global website expansion and localization

  • Ensure a seamless high-performing experience across international markets

  • Evolve site architecture to support scale across regions and customer segments

• Create Scalable Infrastructure & Operations

  • Build scalable systems for content publishing experimentation and page creation

  • Own the strategic direction of the CMS to enable speed flexibility and consistency

  • Manage internal resources and agency partners to execute efficiently and at high quality

  • Step into content execution to help accelerate initiatives

• Elevate Web Experience & Design Systems

  • Drive continuous improvement of the website experience to increase both conversion and perceived brand quality

  • Partner closely with design to evolve UI patterns page structures and interaction models based on performance data

  • Scale and refine the component library to balance speed consistency and high-quality design

  • Leverage emerging tools (including AI) to accelerate design iteration and improve experimentation velocity

• AEO & SEO

  • Partner with internal teams and agencies to optimize content and technical infrastructure for modern search (SEO and emerging AI-driven search experiences)

What We're Looking For

• 8+ years in web experience growth or digital product roles

• Proven ownership of website performance tied to pipeline revenue or conversion metrics

• Track record of building and scaling experimentation (CRO) programs

• Strong analytical skills with the ability to translate data into strategic roadmaps

• Experience partnering closely with performance marketing teams (paid media lifecycle demand gen)

• Experience working with developers and managing development workflows or sprints

• Experience scaling websites in high-growth environments

• An operator who can go deep in the details when needed while building systems that drive leverage and scale

• Ability to prioritize autonomously using a hypothesis-driven business-impact-focused approach

Bonus Points For

• Experience with high-volume marketing motions

• Experience scaling global or multi-region websites

• Outstanding professional references

• Relentlessly positive attitude strong sense of humor and the ability to have fun at work

For full-time positions Dandy offers a wide range of best-in-class comprehensive and inclusive benefits tailored to each country where we operate. Our local benefits packages typically include healthcare dental mental health support parental planning resources retirement savings options and generous paid time off—ensuring our team members are supported no matter where they live and work.

Dandy is proud to be an equal-opportunity employer. We are committed to building a diverse and inclusive culture that celebrates authenticity to win as one. We do not discriminate on the basis of race religion color national origin gender gender identity sexual orientation age marital status disability protected veteran status citizenship or immigration status or any other legally protected characteristics.

Dandy also fully complies with the Americans with Disabilities Act (ADA). We are dedicated to embracing challenges and creating an accessible inclusive workplace for all individuals. If you require any accommodations for your interview or have any questions beforehand rest assured that we will do everything we can to meet your needs. Visit Dandy Careers for more!

Data Privacy Notice: By submitting your application you consent to Dandy collecting storing and processing your personal information for recruitment purposes in accordance with our Privacy Policy and GDPR regulations. You have the right to access rectify or request the deletion of your data at any time by contacting Privacy Requests.

What We Do

Dandy is transforming the massive ($400B) but antiquated dental industry. Backed by some of the world's leading venture capital investors we’re building custom end-to-end precision software and manufacturing from the ground up to provide high-quality consistent and affordable restorations to our doctors and their patients. 2 million people already have a Dandy product in their mouth and that number is rapidly growing.

Why Work With Us

At Dandy we move fast—learning growing and tackling big challenges alongside the smartest most driven teammates. We embrace discomfort knowing growth happens outside our comfort zones.

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