Sr. Communications Specialist

About Lyra Health

Lyra is transforming mental health care through technology with a human touch to help people feel emotionally healthy at work and at home. We work with industry leaders, such as Morgan Stanley, Uber, Amgen, and other Fortune 500 companies, to improve access to effective, high-quality mental health care for their employees and their families. With our innovative digital care platform and global provider network, 20 million people can receive the best care and feel better, faster. Founded by David Ebersman, former CFO of Facebook and Genentech, Lyra has raised more than $900 million.

About the role

Lyra is seeking an experienced and passionate storyteller to join the Corporate Communications team. This person will play a critical role in designing and executing strategic public relations programs — including corporate and product announcements and maintaining regular media touchpoints — to increase awareness of Lyra as the leading provider of workforce mental health. The right candidate is self-motivated, highly collaborative and detail-oriented. This person should also have strong project and time management skills and experience supporting integrated communications programs in a fast paced, high-growth organization. 

Responsibilities:

• Drive media relations and execute media outreach by developing and maintaining strong national, local, trade and social media relationships as well as relationships with third-party influencers and thought-leaders
• Lead development of media outreach initiatives including media lists, pitch letters, key messaging documents, fact sheets and press releases; ongoing management of monitoring and trackers
• Monitor and identify market trends, cultural shifts, and the competitive landscape to identify opportunities and anticipate challenges
• Maintain speaking and award programs to elevate profile of Lyra brand and SMEs
• Track, monitor and amplify press coverage for internal and external visibility
• Source and develop proactive PR campaigns, including identifying story targets, developing messaging, collaborating across teams to gather supporting data points, preparing spokespeople and coordinating with stakeholders as needed.
• Support the development of integrated communications plans and strategies in partnership with internal stakeholders across the marketing, product, and leadership teams.
• Support thought leadership and subject matter expert programs 
• Create comprehensive, insightful reports detailing the effectiveness of PR efforts

Qualifications:

• 5+ years of corporate communications and/or public relations experience with at least 2+ years of agency experience preferred.
• Track record in developing and executing successful communication strategies for B2B, technology, or healthcare companies.
• Outstanding verbal and written communication skills with demonstrated ability to develop clear and concise communications for a variety of audiences.
• Experience developing, preparing, and coaching spokespeople at all levels
• Strong strategic thinking, ability to work across different groups and manage multiple projects with competing deadlines.
• Passion for storytelling and knack for translating complex topics into compelling stories.
• Bachelor’s degree in Communications, Public Relations, Journalism, or related field preferred.

On the following page, please share three (3) prior examples of your work that best showcases your skillset.

"We are an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information or any other category protected by law.

By applying for this position, you acknowledge that your personal information will be processed as per the Lyra Health Workforce Privacy Notice. Through this application, to the extent permitted by law, we will collect personal information from you including, but not limited to, your name, email address, gender identity, employment information, and phone number for the purposes of recruiting and assessing suitability, aptitude, skills, qualifications, and interests for employment with Lyra. We may also collect information about your race, ethnicity, and sexual orientation, which is considered sensitive personal information under the California Privacy Rights Act (CPRA) and special category data under the UK and EU GDPR. Providing this information is optional and completely voluntary, and if you provide it you consent to Lyra processing it for the purposes as described at the point of collection, for example for diversity and inclusion initiatives. If you are a California resident and would like to limit how we use this information, please use the Limit the Use of My Sensitive Personal Information form. This information will only be retained for as long as needed to fulfill the purposes for which it was collected, as described above. Please note that Lyra does not “sell” or “share” personal information as defined by the CPRA. Outside of the United States, for example in the EU, Switzerland and the UK, you may have the right to request access to, or a copy of, your personal information, including in a portable format; request that we delete your information from our systems; object to or restrict processing of your information; or correct inaccurate or outdated personal information in our systems. These rights may be subject to legal limitations. To exercise your data privacy rights outside of the United States, please contact [email protected]. For more information about how we use and retain your information, please see our Workforce Privacy Notice."