Web Experience Manager

As a Web Experience Manager, you will own the strategy, execution, and continuous improvement of the website experience. You will serve as the hands-on expert responsible for building scalable web solutions, improving conversion performance, and ensuring the site delivers measurable business value. Your responsibilities will include:

• Build, launch, and maintain landing pages, templates, and web experiences using a modern CMS while ensuring scalability and consistency.
• Manage content structures, component libraries, and website functionality to support efficient page creation and maintenance.
• Translate brand direction and business goals into intuitive, visually compelling, and conversion-focused web experiences.
• Perform comprehensive quality assurance across releases, ensuring strong performance, accessibility, responsiveness, and cross-device compatibility.
• Own website performance metrics, including Core Web Vitals, site speed, SEO fundamentals, indexing, and technical optimization.
• Analyze user behavior and identify opportunities to improve navigation, page layouts, forms, and conversion paths.
• Develop and execute structured A/B testing programs to improve engagement, conversion rates, and customer journeys.
• Use analytics tools to create tracking strategies, monitor website performance, and provide actionable insights.
• Build and maintain event tracking, conversion measurement, and funnel analysis through platforms such as GA4 and Google Tag Manager.
• Support AI-powered web experiences and leverage AI tools to accelerate development, content creation, and optimization workflows.
• Collaborate with marketing, product, design, and other teams to deliver impactful digital experiences.
• Bring proactive recommendations and solutions that improve website effectiveness and support business growth.

Requirements:

The ideal candidate combines strong technical web skills with marketing awareness, analytical thinking, and a passion for creating high-performing digital experiences. You should be comfortable owning projects independently, making data-informed decisions, and collaborating with multiple stakeholders. Required qualifications include:

• Approximately 5+ years of experience building and managing marketing, ecommerce, or customer-facing websites.
• Hands-on experience with a headless CMS such as Sanity or a comparable platform, including content modeling, schemas, and structured content management.
• Strong working knowledge of HTML, CSS, JavaScript, React, and TypeScript within component-based front-end environments.
• Experience building and optimizing websites using modern development frameworks and web technologies.
• Advanced proficiency with Google Analytics 4 (GA4) and Google Tag Manager, including event tracking, conversion measurement, and funnel analysis.
• Strong understanding of website optimization principles, including user experience, conversion rate optimization, mobile performance, and page hierarchy.
• Experience designing and running structured A/B tests and using data to validate improvements.
• Strong attention to visual quality with the ability to evaluate page layouts, design consistency, and user interactions.
• Knowledge of SEO best practices, including schema markup, internal linking, indexing, and site performance optimization.
• Ability to work independently in a fast-moving environment with a solution-oriented mindset.
• Strong communication skills and openness to feedback in a highly collaborative environment.
• Ability to manage multiple priorities while maintaining attention to detail.

Preferred qualifications include:

• Experience with heatmap and session-recording tools such as Hotjar, Microsoft Clarity, FullStory, or Crazy Egg.
• Experience connecting website initiatives to broader marketing and business objectives.
• Familiarity with website personalization strategies.
• Experience using AI tools such as ChatGPT or Claude to improve productivity and workflows.
• Experience with analytics-driven growth initiatives in SaaS, technology, or ecommerce environments.

Benefits:

• Competitive salary range of $120,000 – $154,000.
• Equity opportunities through stock option participation.
• Comprehensive benefits package.
• Generous paid time off and parental leave.
• Home office stipend to support remote work.
• Fully remote work environment with opportunities for team collaboration and gatherings.
• Professional development opportunities and support for career growth.
• Inclusive workplace culture that values diverse perspectives and collaboration.
• Opportunity to work with AI-powered products and use modern AI tools as part of everyday workflows.