A Web Developer most frequently works in partnership with web design and content creators to deliver a complete web page or website and in service of worldwide teams local markets marketing and non-marketing teams. Web Developers are expected to support CMS (e.g. AEM) development teams in building new page templates enhancing or repairing platform capabilities regression testing or other code release support. A person in this role works in service of worldwide teams local markets marketing and non-marketing teams.
Key Responsibilities
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Create and edit web pages using IBM's content management systems.
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Collaborate with design content marketing colleagues to ensure pages they create deliver
against web quality KPIs.
IBM Web Operations
The IBM.COM Web team is looking to hire a Web Developer who will be responsible for creating and editing web pages whether using Content Management System (or CMS) platforms such as AEM (Adobe Experience Manager) or by hand-coding pages using front-end client-side web design and development languages.
Skills
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Web Strategy: Design and implement a strategic plan for how to use the web to grow the business.
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Web Experience: Use qualitative and quantitative data to understand web visitors their behavior on the web their key tasks and key challenges in their experience on ibm.com.
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Content Management System: Understand and use systems and content models to manage web content for the purpose of checking editing and publishing content for web pages.
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HTML/HTML5: Ability to work with HTML coding language and understand the HTML webpage structure.
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CSS/CSS3: Ability to work with Cascading Style Sheets (CSS).
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Web Design: Create website layouts considering factors such as user interface imagery content etc. using graphic design abilities.
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SEO Strategy and Execution: Create and launch Search Engine Optimization (SEO) programs for the IBM website identify areas of improvement and ensure that sites are technically optimized to attract and engage those visitors that closely match the agreed target audience profile.
Marketing Success Skills
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Client-Centric: Continuously obtain and review customer feedback to ensure the work you do focuses on your customer's needs concerns and experiences.
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Analytical & Data Driven: The practice of critically examining data developing insights setting objectives developing and testing hypotheses conducting post-analysis reviewing and optimizing as well as reporting on the solutions implemented.
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Agile: Focus on the customer or business value to develop solutions in a fast and iterative way while being flexible adaptive and continuously improving. Teams are collaborative and self-directed.
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Critical Thinking & Problem Solving: The ability to use knowledge facts and data to react decisively and effectively in order to assess problems and find solutions.
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Strategic Thinking: Understand how both overall IBM Business and IBM Marketing strategies apply to my Discipline and the role we play in contributing to IBM's strategy.
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Strategic Planning: The ability to apply strategic thinking to my Discipline to define strategies make decisions on allocating resources to pursue the strategy and develop control mechanisms (for ex. needs assessment budgets communications etc.) for guiding the implementation of the strategy.
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Project Management: The practice of initiating planning executing coordinating controlling and closing the work to achieve specific goals and meet specific success criteria within given constraints.
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Effective Communication: The ability to express thoughts ideas concepts and proposals in order to influence tell a narrative and/or prompt action of internal or external stakeholders.