Senior Developer Content Lead

At Sanity.io we’re building the future of AI-powered Content Operations. Our AI Content Operating System gives teams the freedom to model create and automate content the way their business works accelerating digital development and supercharging content operations efficiency. Companies like SKIMS Figma Riot Games Anthropic COMPLEX Nordstrom and Morningbrew are using Sanity to power and automate their content operations.

In this role you'll be the voice of developer education and content at Sanity. You'll create content across every channel: video courses blog posts documentation demos and conference talks that attract activate and retain developers. You'll work across teams to produce content that drives top-of-funnel discovery developer sign-ups and product adoption.

Do you love variety? If switching between building a Learn course one day writing an campaign content on AI-assisted development the next and demoing on stage at a conference sounds like the perfect week this role is for you.

What you would do:

• Own the Learn hub strategy: design learning paths courseware and onboarding experiences for developers and content operators that reduce time-to-value

• Drive developer acquisition through content: create video courses tutorials demos blog posts and technical articles that show how Sanity solves real problems

• Teach dual audiences: help developers build powerful content solutions and content operators understand the workflows they enable

• Deliver public speaking and workshops: represent Sanity at conferences webinars and hands-on training sessions (virtual and in-person)

• Integrate Learn into marketing programs: package educational content for campaigns product pages and external distribution to expand reach

• Measure and iterate: track content performance across all channels (course completions blog engagement video views sign-up attribution) and use data to optimize what you create.

• Expect 10-20% travel for conferences meetings workshops and events.

About you:

• Location: US or UK

• 4+ years in developer education technical training or developer advocacy at a developer tools or SaaS company.

• You actively use AI coding tools daily understand AI infrastructure and how to build AI-powered features can teach agentic workflows and modern AI-assisted development and help developers leverage AI effectively.

• Technical credibility: You can code real examples (JavaScript/TypeScript React Next.js other upcoming languages) using modern AI-assisted workflows and build alongside the audience you teach.

• Learning design mindset and data-driven optimizer: You understand how developers learn structure content for retention and constantly improve based on metrics.

• Exceptional on-camera presence and natural storyteller: You're engaging on video

• Strong public speaking skills: Comfortable on stage at conferences webinars and hands-on workshops.

• Proven learning development expertise: You've built comprehensive courses and learning programs that developers actually complete.

• Dual audience fluency: You can explain technical concepts to developers and translate business value for non-technical content teams.

What sets you apart:

• Video production skills and a portfolio of educational content you've created (editing scripting visual storytelling).

• Experience growing or scaling YouTube channels.

• Experience teaching both technical audiences (developers) and non-technical audiences (content operators editors marketers).

• Clear understanding of the shift from traditional development to AI-assisted development with hands-on experience building with AI coding tools.

• Workshop facilitation experience beyond just conference speaking (you've run hands-on training and refined material based on live feedback).

• Background with headless CMS content platforms or content operations tools.

• Track record of improving activation metrics or time-to-value through education program.

Not sure you’re exactly what we’re looking for in this role? Apply anyway!

What we can offer:

• A highly-skilled inspiring and supportive team

• Positive flexible and trust-based work environment that encourages long-term professional and personal growth

• A global multi-culturally diverse group of colleagues and customers

• Comprehensive health plans and perks

• A healthy work-life balance that accommodates individual and family needs

• Competitive stock options program and location-based salary

Who we are:

Sanity.io is a modern flexible content operating system that replaces rigid legacy content management systems. One of our big differentiators is treating content as data so that it can be stored in a single source of truth but seamlessly adapted and personalized for any channel without extra effort. Forward-thinking companies choose Sanity because they can create tailored content authoring experiences customized workflows and content models that reflect their business.

Sanity recently raised a $85m Series C led by GP Bullhound and is also backed by leading investors like ICONIQ Growth Threshold Ventures Heavybit and Shopify as well as founders of companies like Vercel WPEngine Twitter Mux Netlify and Heroku. This funding round has put Sanity in a strong position for accelerated growth in the coming years.

You can only build a great company with a great culture. Sanity is a 200+ person company with highly committed and ambitious people. We are pioneers we exist for our customers we are hel ved and we love type two fun ! Read more about our values here!

Sanity.io pledges to be an organization that reflects the globally diverse audience that our product serves. We believe that in addition to hiring the best talent a diversity of perspectives ideas and cultures leads to the creation of better products and services. We are committed to equal employment opportunity regardless of race color ancestry religion sex national origin sexual orientation age marital status disability or gender identity.