Campaign Manager

About us

Midnight Marketing is a digital marketing agency specializing in branding, websites/apps, podcasting and creative design (video content, 2D/3D design, copywriting, and digital advertising), primarily for the energy industry.

Our team is agile, creative, and thrives under pressure. If you're looking for a slow and easy ride, this isn't it. We offer you challenges, fast growth, and the chance to sharpen your skills in ways few environments can. You'll become a stronger communicator, a more strategic thinker, and a true master of multitasking. We believe in training without micromanaging, supporting each other as a team, and building an environment where personal and professional growth are guaranteed.

Joining MM means you’re not just another number. You're integral to our team's evolution and success.

Role Overview

The Campaign Manager plays a critical role in overseeing the strategic execution of marketing campaigns within a pod structure. Working alongside the Customer Success Lead and overseeing a group of Marketing Coordinators, the Campaign Manager ensures that campaigns are creatively aligned, strategically sound, and executed with excellence. They guide campaign development from concept to delivery, with a focus on quality control, timeline adherence, and performance outcomes. With a strong creative eye and a foundation in growth marketing principles, they also track and analyze key performance metrics and collaborate closely with the Strategy Lead to share insights and optimize future campaigns.

Core Responsibilities

• Oversee and guide all campaigns within the assigned pod, ensuring alignment with client goals, brand voice, and strategic direction
• Review and approve campaign briefs before execution, ensuring creative clarity, messaging alignment, and audience targeting
• Quality check creative deliverables prior to client delivery, ensuring visuals and messaging are aligned with the overarching campaign story
• Collaborate closely with the Customer Success Lead to ensure seamless delivery and an exceptional client experience
• Conduct weekly 1:1s with Marketing Coordinators to assess campaign progress, remove roadblocks, and pivot strategy when needed
• Monitor key campaign metrics and performance data to evaluate impact and inform future planning
• Report campaign performance, insights, and forward recommendations to the Strategy Lead
• Stay up to date with growth marketing trends and best practices, and apply learnings to campaign planning and creative execution
• Occasionally join client calls to present campaigns in partnership with the Marketing Coordinator and contribute strategic expertise

Key Skills & Traits

• The ability to research the market and dive deep into a product/service category to understand the true pain points/market opportunity.
• Strong understanding of B2B growth marketing principles and performance-focused strategy
• Excellent creative judgment and ability to spot messaging/visual misalignment
• Clear communicator with strong leadership and coaching skills
• Analytical thinker with the ability to turn data into insights and action
• Detail-oriented and highly organized, with a passion for delivering polished, cohesive work
• Collaborative, resourceful, and proactive under fast-paced conditions
• Strong initiative and accountability — able to manage multiple active campaigns without losing quality or focus
• Experience with prompt-engineering AI-tools (ChatGPT, Claude, Midjourney, etc.) to streamline creative ideation and content workflows.

Requirements

• 3+ years of experience in growth marketing or integrated campaign management, ideally in an agency or client-facing environment.
• Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience)
• Experience managing or mentoring team members, with a focus on campaign execution and quality control.
• Demonstrated ability to analyze performance data and turn insights into strategy and creative optimization.
• A good understanding of current marketing trends
• Extremely high organizational skills and demonstrated resourcefulness
• Ability to communicate and present information effectively and concisely, both internally within a team environment, and externally with our clients
• Demonstrate initiative to suggest and implement new ideas
• Strong interpersonal and priority-setting skills to identify and determine steps needed to accomplish assigned tasks and execute with minimal feedback
• Ability to work in a fast-paced, dynamic start up environment
• Your own personal laptop
• Strong home internet

Nice to have

• Knowledge of the Energy Industry (specifically oil & gas)
• Experience with out-of-home advertising campaigns

About this role

• Type: Full-time, starting with a three-month probationary period
• Salary: CAD $60,000 annually
• Location: Applicants must reside in Canada and be legally authorized to work in Canada
• Language: A professional level of English (spoken and written) is required

Job Type: Full-time

Pay: $60,000.00 per year

Benefits:

• Paid time off
• Work from home

Work Location: Remote