Job Description
At CDW we make it happen together. Trust connection and commitment are at the heart of how we work together to deliver for our customers. It's why we're coworkers not just employees. Coworkers who genuinely believe in supporting our customers and one another. We collectively forge our path forward with a level of commitment that speaks to who we are and where we're headed. We're proud to share our story and Make Amazing Happen at CDW.
Job summary
The Category and Brand Management team is the central liaison for one or more partners for working with CDW stakeholders across the organization including sales finance and marketing. The Business Manager is responsible for managing multi-million-dollar programs including VIRs Coop marketing spends and Spiffs. This role serves as the product expert and business manager for the assigned partner and has subject matter expertise on their product partner and associated financials.
* What you'll do
* Engage regularly with assigned partner(s) to maintain an open channel of communication at all times to ensure that all CDW and partner stakeholders are kept up to date on any and all issues initiatives projects meetings or conferences
* Provide subject matter expertise and evangelize a partner's product line and associated programs such as Bid Desk programs VIR COOP and Category Penetration
* Analyze complex industry information to identify and execute opportunities and develop and execute strategies to increase sales
* Develop and articulate competitive positioning and differentiation of brands
* Develop and drive execution for marketing plans for partner in conjunction with Partner Development and Product Managers that outline target customer segments products promotions pricing positioning and complete launch plans
* Identify training opportunities and educate pre-sales and Product Specialists on new product introductions transitions competitive advantages and opportunities to identify sales within their customer base
* Understand and communicate partner organizational structure with key decision makers and foster strong executive relationships
* Communicate partners' financial conditions and market new products related to the assigned partner
* Manage and maximize overall profitability; managing financial benefits and develop and execute strategies around re-investing funding
* Mentor and coach junior team members
* Engage with CDW Procurement to help forecast sales volumes
* Represent and evangelize the assigned brand in meetings and speak to brand performance category performance program/promotion results and current initiatives
* Lead the Product specialists in creation and review of content for respective manufacturer ads.
* Provide comprehensive reporting and analysis both internally and externally on brand performance category performance industry trends and market share
* Host Quarterly Business Reviews (QBRs) to review partner performance and discuss/lead joint initiatives
* Identify and drive continuous improvement opportunities
* Obtain and facilitate necessary partner and industry certifications
What we expect of you
* Bachelor's degree and 5 years sales/marketing/project management experience OR
* 9 years' experience in sales/marketing/project management OR
* 4 years CDW PPM experience and 5 years' experience in sales/marketing/project management
* Prior experience supporting a federal sales segment
* Preferred skills experience and qualities needed
* Excellent verbal and written communication skills with the ability to effectively interact with all stakeholders
* Proven ability to engage with executive leadership effectively and strategically
* Demonstrated ability to build and maintain strong business relationships
* Proficient in Microsoft Office applications
* Expert financial and business acumen
* Exceptional strategic agility and analytical skills
* Excellent presentation skills
* Proven track record of driving results Pay range: $88000 - $158800 depending on experience and skill set Annual bonus target of 10% subject to terms and conditions of plan Benefits overview: [https://cdw.benefit-info.com/](https://cdw.benefit-info.com/) Salary ranges may be subject to geographic differentials
* CDW is committed to being an AI-fluent organization
* We're looking for people who bring curiosity a learner's mindset and a willingness to engage with ever-evolving technology and tools. We value adopting AI as a partner openness to experimentation and a shared interest in learning together on AI. Our goal is to create a culture where AI enhances- not replaces- human creativity and decision-making. You don't need to be an expert today; what matters is your readiness to explore adapt and grow with us as we integrate AI responsibly and effectively into our work.
* CDW is committed to being an AI-fluent organization
* We're looking for people who bring curiosity a learner's mindset and a willingness to engage with ever-evolving technology and tools. We value adopting AI as a partner openness to experimentation and a shared interest in learning together on AI. Our goal is to create a culture where AI enhances- not replaces- human creativity and decision-making. You don't need to be an expert today; what matters is your readiness to explore adapt and grow with us as we integrate AI responsibly and effectively into our work.Additionally CDW is committed to fostering an equitable transparent and respectful hiring process for all applicants. During our application process our goal is to understand your experience strengths skills and qualifications. As an AI forward company we see AI not just as a tool but as a catalyst for new ways of thinking creating and communicating. We encourage candidates to embrace an AI mindset one that's curious adaptive and ready to explore what's possible. We welcome thoughtful use of AI to expand your perspective and elevate how you share your story while ensuring your application remains rooted in your own background judgment and voice.
* About Us
* CDW is a Fortune 500 technology solutions provider that helps businesses government education and healthcare organizations achieve what's possible through technology. What makes CDW different isn't just what we do- it's how we do it. At CDW we act as one- building trust speaking candidly and working together to achieve more. We play to win- focusing on what matters most and delivering for our customers. And we think forward- staying curious moving fast and continuously learning. We believe meaningful work happens when people feel supported heard and empowered to contribute. That's why we think of ourselves as coworkers not just employees- working together to solve complex challenges and deliver real impact for our customers and communities. As a full-stack full-lifecycle technology partner CDW brings deep expertise strong relationships and broad industry knowledge to help turn ideas into outcomes. When you join CDW you become part of a collaborative environment where your work matters your growth is supported and your contributions help shape what's next. Together we deliver the full promise of what technology can do.
* Together we Make Amazing Happen.
* CDW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regards to race color religion sex sexual orientation gender identity national origin disability status protected veteran status or any other basis prohibited by state and local law.
Skills Required
- Bachelor's degree and 5 years sales/marketing/project management experience
- 9 years' experience in sales/marketing/project management
- 4 years CDW PPM experience and 5 years' experience in sales/marketing/project management
- Prior experience supporting a federal sales segment
What the Team is Saying




CDW Compensation & Benefits Highlights
How does CDW ensure its pay and bonus plans are competitive?
CDW supports competitive pay and bonus plans through a broad total rewards approach that combines performance-focused compensation strong benefits long-term financial support and the stability of a large established company.
- Total rewards philosophy: CDW’s compensation approach is built around more than base salary alone. Its ESG report says the company uses competitive compensation and performance-focused pay practices designed to reward excellence and support coworkers’ professional and financial growth. That philosophy is reinforced by a broader total rewards package that supports physical emotional financial and social wellbeing.
- Performance-based pay and incentives: CDW explicitly describes its pay practices as performance-focused indicating that compensation is designed to recognize strong individual contribution and results. Employee feedback also points to meaningful earning potential in some roles along with merit increases and incentive opportunities especially in performance-driven functions.
- Structured compensation components and financial support: CDW strengthens compensation competitiveness through multiple financial programs beyond salary. These include a 401(k) employee stock purchase plan life insurance disability coverage accident-related insurance and charitable gift matching. Together these programs help support both short-term financial needs and longer-term financial security. CDW also connects compensation to career growth through its Global Career Framework which helps employees see how advancement and future opportunities fit into the broader organization.
- Benefits as part of total compensation: Benefits are a major part of CDW’s competitive rewards story. The company offers healthcare parental leave adoption support wellbeing resources commuter benefits legal assistance and tuition reimbursement among other offerings. Its ESG report also notes that in 2023 CDW made additional investments by reducing the benefits waiting period for new hires and increasing paid leave for primary parental caregivers and bereavement. Employees frequently mention benefits PTO flexibility and job stability as strengths of the company’s overall package.
- Scale and stability: CDW’s size and market position also reinforce its ability to offer competitive rewards. As a Fortune 500 and S&P 500 company with about $21 billion in annual net sales and ~15100 coworkers CDW has the scale to provide broad benefits structured pay programs and long-term stability.
- External signals: Employee feedback points to several strengths in CDW’s rewards package including mentions of generous compensation strong benefits stock options merit increases and financial stability. While compensation experiences can vary by role reviews consistently suggest that benefits and overall package strength are important parts of CDW’s employer value proposition.
Bottom line: CDW supports competitive pay through a well-rounded total rewards model that combines performance-focused compensation strong benefits financial protection and long-term career stability. It is especially well positioned for employees who value comprehensive benefits growth opportunities and the backing of a large established technology company.
CDW Insights
What We Do
CDW Corporation is a leading multi-brand provider of information technology solutions to business government education and healthcare customers in the United States the United Kingdom and Canada. A Fortune 500 company and member of the S&P 500 Index CDW helps its customers to navigate an increasingly complex IT market and maximize return on their technology investments. For more information about CDW please visit www.CDW.com. Our broad array of products and services range from hardware and software to integrated IT solutions such as security cloud hybrid infrastructure and digital experience.
Why Work With Us
Trust connection and commitment are at the heart of how we work together to deliver for our customers. It’s why we’re coworkers not just employees. Coworkers who genuinely believe in supporting our customers and one another. We collectively forge our path forward with a level of commitment that speaks to who we are and where we’re headed.
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CDW Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
CDW is committed to offering a high quality flexible work experience centered around connection collaboration and coworker well-being. Our flexible hybrid approach enables coworkers to get the best of working from home and being together.
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Date Posted
05/30/2026
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