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Director of Homeschool Marketing - REMOTE

Jobgether
Arizona Posted Apr 05, 2026 0 views

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Job description

Team: General

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Director of Homeschool Marketing - REMOTE. In this pivotal role, you will elevate and expand marketing initiatives that align with ambitious goals for awareness, demand, and revenue. You will develop and execute a comprehensive marketing strategy, promoting a wide range of activities across various channels. Harnessing your expertise in the homeschool sector, you'll manage a small team and work closely with stakeholders to ensure marketing aligns seamlessly with business objectives. Your influence will help position our partner as a leader in the homeschool curriculum market, driving impactful results and fostering a culture of collaboration.

Accountabilities

  • Develop and implement the annual marketing strategy and budget.
  • Create multi-channel campaigns targeting diverse customer segments.
  • Oversee content that establishes thought leadership in the homeschool market.
  • Lead external partnerships with digital marketing, PR, and content agencies.
  • Monitor market trends to maintain competitive advantage.
  • Establish marketing KPIs to assess performance and optimize strategies.
  • Mentor and grow an internal marketing team, promoting professional development.

    • Requirements

  • 7+ years of direct-to-consumer homeschool marketing experience.
  • In-depth understanding of the homeschool market and buyer personas.
  • Experience in creating successful digital marketing campaigns.
  • Proven ability to manage and grow affiliate marketing programs.
  • Strong problem-solving skills and collaborative mindset.
  • Excellent communication and presentation skills.
  • Highly detail-oriented with strong project management abilities.
  • Proficiency in marketing technology tools, including HubSpot.
  • Familiarity with CRM systems and eCommerce platforms like WooCommerce.
  • Bachelor’s degree in marketing or communications.

    • Benefits

  • Flexible remote work environment.
  • Opportunity to lead a growing team.
  • Access to continuous professional development.
  • Collaborative work culture.
  • Health and wellness benefits.
  • Competitive salary and performance-based incentives.
  • Supportive and dynamic workplace focused on educational impact.

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