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Job description
Team: Marketing
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Director of Marketing in United States.
This is a high-impact leadership role responsible for shaping and executing the marketing vision in one of the organization’s most strategic growth markets. You will own the US marketing strategy end-to-end, balancing global brand direction with local market relevance to drive measurable business outcomes. The role combines strategic leadership, team development, and hands-on commercial influence across brand, performance, and lifecycle marketing. You will operate as a key partner to global leadership, ensuring alignment while advocating for US market opportunities. This is a highly visible position where your decisions directly influence growth, brand equity, and customer engagement. The environment is fast-moving, scale-up oriented, and ideal for a leader who thrives in ambiguity and builds structure while scaling impact.
Accountabilities:
Lead the overall US marketing strategy, ensuring alignment between global brand direction and local market execution while driving measurable growth across acquisition, engagement, and retention.
- Own and evolve the US marketing roadmap, including brand positioning, performance marketing, content strategy, and lifecycle initiatives.
- Lead, mentor, and scale a high-performing marketing team, fostering a culture of ownership, creativity, and data-driven execution.
- Partner with global leadership and cross-functional stakeholders to align marketing strategy with broader business and GTM objectives.
- Oversee marketing budget allocation and optimize spend across channels to maximize ROI and growth efficiency.
- Translate market insights, consumer trends, and performance data into actionable strategies and campaign improvements.
- Ensure consistent brand storytelling while adapting messaging to resonate with US audiences and cultural nuances.
- 7+ years of experience in marketing leadership roles, ideally within tech, SaaS, or two-sided marketplace businesses.
- Proven ability to design and execute growth-focused marketing strategies in the US market.
- Strong understanding of performance marketing, brand strategy, and customer lifecycle management.
- Demonstrated experience leading and scaling marketing teams in fast-paced, high-growth environments.
- Data-driven mindset with strong analytical skills and experience using insights to guide decision-making.
- Excellent communication and stakeholder management skills with the ability to influence cross-functional and executive teams.
- Comfort operating in ambiguous, evolving environments with a strong bias toward execution and iteration.
- Competitive base salary aligned with market benchmarks and experience level.
- Remote-first role with flexibility and occasional US-based travel for key events.
- Comprehensive health, dental, and vision insurance coverage.
- Paid time off, holidays, and parental leave support.
- Retirement savings plan with employer contribution.
- Wellness, mental health, and employee assistance programs.
- Home office and remote work support allowances.
- Access to employee perks, discounts, and lifestyle benefits.
- Opportunities for professional growth in a rapidly scaling global organization.
Requirements:
This role requires a seasoned marketing leader with strong strategic and operational expertise, particularly within fast-scaling tech, SaaS, or marketplace environments. You bring a strong combination of creative vision, commercial thinking, and analytical rigor, along with the ability to influence senior stakeholders across global organizations.
Benefits:
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