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Team: Marketing
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Head of Growth based in the United States.
This is a foundational commercial leadership role responsible for building and scaling a new growth engine from the ground up. You will define how a new product category enters the market, how its ideal customers are identified, and how they move from awareness to long-term adoption. Operating in a highly exploratory environment, you will translate ambiguity into structured strategy, creating repeatable systems where none currently exist. The role blends product-led growth, commercial strategy, and hands-on execution, with a strong emphasis on experimentation and learning velocity. You will also design the foundational go-to-market motion, including positioning, segmentation, and activation strategy. This is a high-impact opportunity for a builder who thrives in early-stage environments and wants to own the full lifecycle of growth design and execution.
Accountabilities:
- Define market entry strategy, segmentation, and ideal customer profiles based on real-world validation and customer insight
- Design and operationalize the end-to-end product-led growth motion, from awareness through activation, conversion, and expansion
- Build and continuously refine positioning, messaging, and value narratives grounded in direct customer feedback
- Develop the commercial growth system, including funnel design, onboarding flows, and activation mechanics
- Architect and leverage an AI-first, agentic tech stack to automate, scale, and accelerate growth experimentation
- Lead pricing and packaging input in partnership with cross-functional stakeholders based on buyer behavior and product usage signals
- Conduct direct customer engagement and research to deeply understand user needs and inform strategic decisions
- Establish measurement frameworks, instrumentation, and learning loops to track activation, conversion, retention, and expansion
- 5–8 years of experience in GTM, growth, product marketing, or commercial roles, ideally in startup or early-stage product environments
- Proven track record of building or scaling a product-led growth motion, including free-to-paid or trial-to-paid conversion
- Hands-on experience designing growth systems rather than only executing within established frameworks
- Strong fluency in AI tools and agentic workflows, with demonstrated ability to build or operate automated systems (not just use chat-based tools)
- Deep understanding of modern GTM transformation, including how AI reshapes acquisition, activation, and retention
- Ability to operate effectively in ambiguity and independently build structure where none exists
- Strong customer intuition combined with analytical rigor; able to balance qualitative insight with data-driven decision-making
- Excellent cross-functional communication skills, with the ability to align product, marketing, and leadership teams without rigid processes
- Experience or strong interest in healthcare or clinical environments is a plus, with sensitivity to provider workflows and patient impact
- Remote-first flexibility within the United States
- Competitive salary range: $213,500 – $228,500 USD
- Comprehensive healthcare coverage
- Performance-based incentives and potential variable compensation
- Work-from-home support and employee discounts (e.g., productivity and tech resources)
- Wellness, fitness, and mental health support programs
- Learning and development opportunities in a high-growth, innovation-driven environment
- Autonomy to define and shape a core business function from the ground up.
Requirements:
Benefits:
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