Manager Recruitment Marketing

• Responsible for supporting all business unit needs related to talent acquisition initiatives via various recruitment marketing platforms and tactics (i.e. Paid Social Programmatic SEM OOH Traditional media Mailers Recruiting Events etc.) to increase brand awareness talent engagement volume of applications number of hires and ultimately influence the caliber of talent.
• Build strategic initiatives that include organic and earned media approaches as well as sponsored actions.
• Partner with business leaders HRBPs and TA leaders to support challenging geographical markets and roles with appropriate marketing campaigns and media support.
• Partner with other CoE leads with developing recruitment marketing campaigns which align to other initiatives across TA such as strategic talent sourcing.
• Partner with the Director of Talent Sourcing to define candidate experience strategies and programs.
• Act as a project manager regarding continuous improvement initiatives collaborating with other HR colleagues and external providers as appropriate.
• Support end-to-end recruitment marketing and branding processes and procedures that meet the needs of the candidates hiring managers and HR Business Partners (HRBPs).
• Leverage workforce planning tools to create comprehensive market intelligence plans collaboratively with leadership and HRBPs.
• Partner with Employment Branding Team to maintain consistency and alignment with branding of all recruitment marketing materials.
• Develop recruitment marketing assessment and feedback program for internal clients.
• Manage team responsible for creating and executing recruitment marketing campaigns.
• Manage the Recruitment Marketing resource plan and budget.
• Support major projects such as acquisitions divestitures or restructuring related to increasing top of funnel activities.
• Partner with the People Analytics Team to design and develop functional reports and metrics. Review and analyze information to drive performance identify trends and develop/implement functional improvements escalating issues and proposed solutions as appropriate.
• Proactively stay up to date on recruitment marketing trends and developments proactively providing ideas and information to the director regarding best practices and trends. Work to enhance the capability of self and team.
• Work with the HR Operations team to review and assist with the ongoing development evaluation and maintenance of documentation (e.g. Standard Operating Procedures Work Instructions) to ensure complete accurate and up-to-date depiction of processes.
• Lead team performance and measure results to improve effectiveness and efficiency. Encourage continuous learning and work with the director to identify gaps and solutions.
• Coach and mentor staff to support a high-performance team. Seek to drive continuous customer service improvement. Assist the director with setting goals and supporting growth and development of team members.
• Support organizational direction and culture. Effectively manage day-to-day employee performance using established company tools/methodology. Provide input to personnel decisions (e.g. compensation recognition transfer promotion) as requested. Assure that company policies and practices are followed and set an example for team members.
• Participate in the development and delivery of training for internal staff specialist groups or others as needed.

• Bachelor's degree Communications Marketing Public Relations Human Resources Business Management Organization Development Data & Analytics or related field . or equivalent years of experience in lieu of education requirement if applicable
• 6 years Experience managing recruitment marketing for a large scale organization with high volume needs or recruitment advertising agency experience managing enterprise accounts
• 2 Years Experience directly or indirectly leading and mentoring a team and helping to foster/create a "great place to work."
• 3 Years Experience managing organic social paid social SEM OTT geo-fencing IP targeting retargeting traditional media like billboards newspaper radio and mailer
• Experience successfully managing multiple priorities & projects through successful delivery & implementation under time budget and political pressure
• Experience managing relationships with recruitment marketing vendors and partners. Deep understanding of platforms like LinkedIn Glassdoor Indeed and Programmatic.
• 5 years Recruitment marketing experience in a high volume organization or for an agency that supports clients with high volume hiring needs.

• 2 Years Experience working collaboratively to facilitate the delivery of HR support in numerous locations.
• Experience with an ERP system
• Professional certification
• Professional certification

What We Do

It’s curious to think of innovation and stability co-existing. But we pair a 100-year track record of success with a hunger to do things differently. Everyone is in the work — tackling complex problems where your impact can build back or build up the communities we serve. We fill our halls with curious minds from all walks of life. Our differences make us stronger which is why our leaders build cultures of recognition and inclusion. You are heard and your curiosities are celebrated and championed here.

Why Work With Us

We have built a space where the curious can move freely. Up in title up in skills to the side with teams or back to try something completely new. We help you find your path — because when you win we all win.

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