Product Manager, Consumer Mobile App

Department: Product

Role overview

CarGurus is looking for a growth-minded, customer-obsessed, and analytical Product Manager to join our Consumer Mobile App team. In this role, you will help shape how millions of shoppers discover, evaluate, and purchase cars across our top-rated iOS and Android apps.

You’ll work across key top-of-funnel mobile experiences, including onboarding, the app home page, account creation, notifications, personalization, and early-stage shopping guidance. Your work will help shoppers get started, stay engaged, and move confidently through their car shopping journey.

Working closely with Product, Engineering, Design, Analytics, and Marketing, you’ll help turn customer insights, behavioral data, and business opportunities into intuitive mobile experiences through discovery, rapid testing, launch, and iteration. This is a highly visible role with the opportunity to drive meaningful customer and business impact across a core growth area for CarGurus.

We’re looking for a growth-minded PM who thrives in a fast-paced environment, is deeply customer-obsessed, and excited to turn insights into impactful product experiences.

What you’ll do

• Own the roadmap and strategy across key growth and top-of-funnel experiences in the consumer mobile app
• Explore both optimizations to existing experiences and new 0-to-1 ideas that help shoppers get started, stay engaged, and move through their car shopping journey
• Translate user needs, behavioral data, and research insights into clear product requirements, user stories, and intuitive mobile experiences
• Partner with Engineering, Design, Analytics, and cross-functional stakeholders to align on priorities, make tradeoffs, and deliver high-quality products
• Support rapid experimentation by helping develop hypotheses, define success metrics, coordinate A/B tests, analyze performance, and synthesize learnings
• Monitor feature and funnel metrics — including activation, engagement, retention, and conversion — to identify opportunities for customer and business impact
• Support sprint planning, backlog grooming, QA, launch readiness, and post-launch tracking
• Communicate progress, results, and recommendations clearly to stakeholders and leadership

What you’ll bring

• 3+ years of product management experience, including 1+ years focused on mobile apps, ideally in consumer-facing, marketplace, e-commerce, or growth-oriented environments
• Proven track record of owning and improving core funnel or conversion experiences, with clear KPI impact on high-traffic consumer products
• Experience in growth or optimization-focused roles, including A/B testing, funnel analysis, and iterative product development
• Strong understanding of mobile platforms, iOS and Android design principles and best practices, react native ecosystem
• Curious and product-minded, with a strong pulse on emerging technologies, mobile apps, and evolving product design patterns
• Highly analytical and data-driven, with the ability to define success metrics, interpret results, and translate insights into product decisions
• Excellent communication and stakeholder management skills, with the ability to align cross-functional teams around strategy, priorities, and outcomes
• Hands-on experience leveraging GenAI to optimize workflows/generate prototypes and agentic coding platforms like Claude Code (preferred)